Pando Public Relations Launches QueryScope — an Intelligence Platform for Brand Insight and Visibility Gap Analysis in AI Search

QueryScope developed by Pando Public Relations gives brands insight into how they appear in AI search, including competitor intelligence and gap analysis.

SANTA CLARA, Calif.--(BUSINESS WIRE)--Launched today by Pando Public Relations, QueryScope identifies how brands appear in AI-generated answers and provides the foundational intelligence Pando uses to develop and execute strategic plans to improve visibility. QueryScope was developed by Jennifer Harrison, founder and CEO of Pando Public Relations.

“None of the out-of-the-box tools we reviewed produced the detail needed to see how a brand appeared in AI answers in ways that would make our tactical efforts more effective,” said Harrison. “The solution was to program our own software to run prompt queries at scale across multiple models. Now we can combine QueryScope data and AI intelligence with the invaluable experience of veteran public relations professionals to improve a brand’s visibility.”

QueryScope analysis includes:

• Source Mapping
• Model Favorability
• Competitor Intelligence
• Language Patterns
• Visibility Gap Analysis

Pando Public Relations adds the essential layer of human insight and experience to identify opportunities and execute strategic plans to improve brand performance.

“We also built QueryScope with the capacity to monitor shifts in AI-generated answers and source patterns so brand performance can be tracked over time. We call this QueryPulse,” added Harrison.

QueryScope is available as a stand-alone service to determine a brand’s performance in AI search. It generates a detailed report of model performance, visibility gaps, and recommended areas of focus. It is also available as the intelligence foundation for a comprehensive public relations plan developed and executed by Pando Public Relations.

About QueryScope

QueryScope is Pando Public Relations’ intelligence tool for understanding brand performance across AI search. Using proprietary software to query and analyze AI-generated answers, we identify gaps in a brand’s or product’s presence, map the sources shaping those results, and uncover opportunities to strengthen visibility. QueryScope analysis can be purchased as a stand-alone report or as part of a visibility plan to build brand authority across the high-value publications, websites, and reference sources AI uses in answering the questions customers are asking.

About Pando Public Relations

Pando Public Relations is a trusted authority in strategic public relations. With specialty expertise in technology, education, and local media strategy, Pando provides high-level guidance on communications and media strategy in an evolving media landscape. For tips and public relations insights that relate to every industry, subscribe to our newsletter PR in EdTech on LinkedIn.