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NEW YORK--(BUSINESS WIRE)--Influ2, the leading contact-level ABM platform, today announced the launch of its Model Context Protocol (MCP) server, giving AI applications access to what they cannot get anywhere else: contact-level buyer signals to know who to target, and the ABM programs to reach them. The Influ2 MCP closes the gap between insight and execution, giving revenue teams the ability to do more than analyze ABM performance. Now, teams can safely launch and manage ABM campaigns directly...

TORONTO--(BUSINESS WIRE)--StackAdapt, the leading AI advertising and orchestration platform, today released The AI Delegation Gap, a global report examining how marketers are redefining decision-making in advertising as artificial intelligence becomes more deeply embedded across campaign workflows. The report introduces a new framework that maps where marketers are comfortable allowing AI to recommend, prepare, optimize and act, and where human oversight remains essential. Based on a survey of...

NEW YORK--(BUSINESS WIRE)--Wachsman, a leading global communications and strategic advisory firm, today announced the creation of four specialized global Executive Director roles across its core operational pillars. The establishment of these dedicated executive functions marks a significant milestone in the firm's evolution, establishing an integrated global infrastructure designed to meet the growing complexity of the global fintech, digital assets, and technology landscapes. To lead these ne...

VANCOUVER, Wash.--(BUSINESS WIRE)--ZoomInfo (NASDAQ: GTM), the all-in-one AI GTM platform, has reported that National Recruiting Network, a recruiting firm placing engineering, maintenance, and leadership talent in plastics and packaging manufacturing, has raised its candidate connection rates by 25% and cut its manual sourcing work by 50%, according to the company. It did so with a small team, in a labor market where every qualified candidate had options. National Recruiting Network was under...

VIRGINIA BEACH, Va.--(BUSINESS WIRE)--AdvisorFinder, the modern organic growth platform for financial advisors, today announced the launch of AdvisorFinder Intelligence, a new platform designed to help advisors see and understand exactly how they appear online and how artificial intelligence (AI) platforms represent and recommend them. The solution allows advisors to measure and monitor their visibility when prospects use AI tools or search, and provides a plain-English action plan for how to i...

BOSTON--(BUSINESS WIRE)--Matter, an award-winning PR, marketing and creative agency, today relaunched its local marketing services, offering approachable, agency-caliber marketing programs that help Main Street businesses grow in the age of AI. The agency’s refreshed small business offering is built to help these businesses more effectively manage their marketing and earn customers without the headaches of self-managed marketing. "Only 18% of small business owners are very confident their marke...

TEL AVIV, Israel--(BUSINESS WIRE)--Today, Similarweb (NYSE: SMWB) announced its newest Ad Intelligence data set, AI Ads, that fills an important gap for advertisers trying to understand the changing competitive landscape for ads in ChatGPT and Google’s AI Mode and AI Overviews. With AI Ads, Similarweb customers can see a competitive analysis of ads on the most used conversational AI platforms, ChatGPT, Google AI Mode & Google AI Overview, worldwide and for specific markets. “This is the rar...

VANCOUVER, Wash.--(BUSINESS WIRE)--ZoomInfo (NASDAQ: GTM), the all-in-one AI GTM platform, has reported that Alchemy Cloud, an enterprise software company based in San Francisco, grew its average clickthrough rate roughly five times across every market segment it targets, according to the company. It did so while cutting cost per click 24% across all campaigns. Alchemy Cloud builds an innovation platform that helps research and product-development teams run fully digital labs. Its buyers are th...

MOORESTOWN, N.J.--(BUSINESS WIRE)--Amazon Ads Advanced Partner Nectar built Title75: a free AI skill that rewrites your whole catalog for the 75-character limit. thinknectar.com/title75...

AUSTIN, Texas--(BUSINESS WIRE)--Measured, the marketing effectiveness platform built on incrementality intelligence, made the 2026 Inc. 5000 list for the fourth time....