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NICE, France--(BUSINESS WIRE)--Amadeus a présenté aujourd'hui sa plateforme publicitaire Amadeus Travel lors de son sommet publicitaire à Nice, en France. S’appuyant sur le cadre agentique des campagnes d’Accenture, la plateforme présente une nouvelle approche conçue pour aider les entreprises du secteur du voyage à prendre des décisions publicitaires plus rapides et plus éclairées en fonction des endroits où la demande se crée, et non plus seulement en fonction de ceux où elle s’est déjà concr...

Nizza, Frankreich--(BUSINESS WIRE)--Amadeus hat heute auf seinem Advertising Summit in Nizza, Frankreich, die Amadeus Travel Advertising Platform vorgestellt. Auf der Grundlage des agentischen Frameworks von Accenture für die Kampagnenumsetzung bietet die Plattform einen neuen Ansatz, der Reiseunternehmen dabei unterstützen soll, schnellere und intelligentere Werbeentscheidungen zu treffen – und zwar auf der Grundlage dessen, wo sich Nachfrage gerade entwickelt, und nicht nur dort, wo bereits U...

NIZA, Francia--(BUSINESS WIRE)--Amadeus presentó hoy la plataforma de publicidad turística Amadeus en su evento Advertising Summit en Niza (Francia). Con la asistencia de la estructura agéntica de Accenture para la ejecución de campañas, la plataforma plantea un nuevo enfoque diseñado para ayudar a que las compañías de viajes tomen decisiones publicitarias más rápidas e inteligentes basadas en el lugar donde se está formando la demanda, no solo donde ya se ha convertido. La publicidad turística...

NICE, Frankrijk--(BUSINESS WIRE)--Vandaag introduceerde Amadeus het Amadeus Travel Advertising Platform tijdens de Advertising Summit in Nice, Frankrijk. Het platform, dat gebruik maakt van Accenture’s agentic framework voor de uitvoering van campagnes, bepaalt een nieuwe benadering ontworpen om reisagentschappen te helpen om snellere, intelligentere beslissingen rond reclame te nemen, gebaseerd op waar de vraag gestalte aanneemt — niet alleen waar het zich al heeft geconverteerd. Reclame voor...

NIZZA, Francia--(BUSINESS WIRE)--Amadeus oggi ha presentato la Amadeus Travel Advertising Platform al suo Advertising Summit di Nizza, Francia. Utilizzando la struttura agentica di Accenture per l'esecuzione della campagna, la piattaforma delinea un nuovo approccio progettato per aiutare le aziende di viaggio a prendere decisioni pubblicitarie più rapide e intelligenti basate sui luoghi in cui si sta formando la domanda, non solo su quelli in cui si è già realizzata. La pubblicità di viaggio è...

NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading AI and AR beauty and fashion technology provider, proudly announces that it has partnered with the global makeup brand TIRTIR to launch AR-powered virtual makeup try-on features across its official online mall and in its flagship Seongsu store in Seoul. Korean consumers can now virtually test and purchase a wide range of foundation and lip products on TIRTIR's online store. Additionally, visitors to the Seongsu store can use the "FIND MY SHA...

NEW YORK--(BUSINESS WIRE)--New Study Finds Loyalty Data Remains One of Marketing’s Most Underutilized Assets...

ORLANDO, Fla.--(BUSINESS WIRE)--Pop Up Mob designed and produced nine separate brand booth experiences at Ulta Beauty World 2026, the second annual consumer beauty expo held at the Orange County Convention Center on April 16, 2026. Distinct environments were built for Cécred, Supergoop!, OUAI, Tatcha, Not Your Mother's, Pattern, OSEA, Olaplex, and Tree Hut, each tied to a specific product narrative and brand campaign. It marks Pop Up Mob's second consecutive year producing for the event, which...

SAN DIEGO--(BUSINESS WIRE)--Clearpoint Agency wins Gold and Bronze AMA San Diego Sandie Awards for public relations campaigns for Curebound and OptionMetrics....

IRVING, Texas--(BUSINESS WIRE)--Branded merchandise is evolving from a promotional giveaway into a strategic marketing channel as brands seek more meaningful ways to connect with consumers, employees and stakeholders in an increasingly crowded digital landscape, according to new trend data from Promotional Products Association International (PPAI). The findings show leading brands are shifting their focus from simply generating impressions to creating memorable, high-impact brand experiences th...