Arch Painting® Named Finalist in Ragan’s PR Daily Marketing Awards for Rebranding and Relaunch of its Paintzen® Residential Painting Division

The Nationwide Painting Contractor Is Focused on Leveraging Paintzen – a Technology-Based, Customer Service Forward Offering Specific to Homeowners

WOBURN, Mass.--(BUSINESS WIRE)--Arch Painting®, the leading nationwide commercial painting contractor servicing customers of all sizes, today announced it has been named a finalist in Ragan’s PR Daily Marketing Awards in the Rebrand or Refresh category for the rebrand and relaunch of its Paintzen® residential painting division. One of the most prestigious honors in the marketing and communications industry, the Ragan’s PR Daily Marketing awards recognize creativity, strategy and results among today’s most compelling marketing campaigns, teams and leaders.

Arch Painting spun out its Paintzen® residential painting division, and launched the 2.0 version of the pricing and reservation technology platform underpinned by its Zenify™ technology, in August 2025. The relaunch allows residential customers the ability to price, book and pay for interior and exterior painting projects, as well as garage epoxy floor projects, all from the comfort of their home, from the device of their choice. This technology streamlines the process, provides instant quotes and removes the need for an in-person walkthrough or deal with contractors who are no-shows. Backed by Arch Painting’s three decades in the painting industry, customers can now take advantage of the Paintzen 5x5 Pledge - a first-of-its-kind, tech-enabled guarantee to price home painting projects in as little as five minutes and have crews on site in as soon as five days.

Armed with research that showed that more than 40 percent of millennials and Gen-Zers, the primary purchasers of homes, preferred using technology to research and book big purchase items, including home improvements, Arch Painting set about building the new brand through multiple channels including a new website, a strategic social media campaign, targeted broadcast and influencer engagement, and public relations activities.

“Rebranding Arch Painting’s residential division to Paintzen – a technology-based, customer service forward offering, has validated Arch Painting and now Paintzen’s goal of disrupting the $40 billion painting industry,” said Richard Kilgannon, President and CEO of Arch Painting and Paintzen. “Having our relaunch and rebrand recognized by marketing industry leaders is rewarding for the team and company as a whole.”

The Ragan PR Daily Marketing award winners will be announced on June 18.

About Arch Painting®

Arch Painting is the nation’s leading commercial paint contractor. Founded by Joe Giacalone in 1997, Arch Painting provides unparalleled painting services that transform spaces from ordinary to extraordinary. Customer service, attention to detail, mastery of technique, and uncompromising commitment to quality are the foundation of each job and partnership served. The Arch Painting White Glove Guarantee is a pledge to our customers, promising concierge level service and unmatched customer accountability, driven by innovation for satisfaction guaranteed. Learn more at www.archpainting.com.

About Paintzen®

Paintzen is an Arch Painting Company. Powered by Zenify and backed by three decades of experience from Arch Painting, Paintzen is transforming the residential paint experience, combining high quality service and convenient technology for better, faster results. Using Zenify technology to price, book and manage interior or exterior residential painting projects, Paintzen streamlines the process. With Paintzen you can price and book a paint project in as little as 5 minutes and have a paint crew on location in as few as 5 days. Learn more at www.paintzen.com.