Newsroom | 11727 results

Sorted by: Latest

Social Media
-

Takes Relaunches with All-New Gameplay, Daily Sports Challenges, and Interactive March Madness Bracket

SAN FRANCISCO--(BUSINESS WIRE)--Takes today announced the official relaunch of its interactive sports platform, unveiling a completely redesigned mobile app and new web-based experiences built for the modern sports fan. The redesigned Takes app uses an AI-powered system that structures the chaos of live sports, news, and highlights into dynamic daily games with personalized performance tracking, while building in social layers that let fans compete with friends and communities. “We have investe...
-

Mendocino Railway Honored With Prestigious 2026 Visit California Poppy Award for Best Content Marketing

FORT BRAGG, N.C. & SACRAMENTO, Calif. & SANTA PAULA, Calif.--(BUSINESS WIRE)--Mendocino Railway is proud to announce that it was honored as the Best Content Marketing winner in the 2026 Visit California Poppy Awards this week. Every two years, the Poppy Awards recognize excellence in tourism marketing and destination stewardship for California, identifying the most creative and impactful tourism campaigns from across the state. For 2026, Visit California received more than 170 campaign submissi...
-

Radio One and Reach Media Unite Urban Music Audiences Nationwide to Raise $1.7 Million for St. Jude Children’s Research Hospital®

MEMPHIS, Tenn.--(BUSINESS WIRE)--Radio One and Reach Media, the audio divisions of Urban One, partnered with St. Jude Children’s Research Hospital® for the annual Urban Cares for St. Jude Kids® broadcast held March 12 and 13. The event raised $1.7 million to support research and treatment by St. Jude of life-threatening childhood diseases. “For nearly twenty years, Urban One has rallied listeners across the nation on behalf of St. Jude families,” said Ike Anand, President and CEO of ALSAC, the...
-

Great Clips® Assists Fans During March Madness® with Nationwide $12.99 Haircut Coupon

MINNEAPOLIS--(BUSINESS WIRE)--Today, Great Clips, the Official Hair Salon of March Madness, is celebrating the start of the tournament with a nationwide $12.99 haircut coupon to help fans save time and money on a great haircut. Great Clips also launched an integrated marketing campaign to spotlight the promotion with national television commercials featuring play-by-play announcer Ian Eagle and social content starring top men’s and women’s college basketball players. Great Clips is making colle...
-

Duet Public Relations Recognized on the 2026 Best Workplaces Led By Women List

TORONTO--(BUSINESS WIRE)--Duet Public Relations Inc., proudly announces the agency has been named to the Canada 2026 Best Workplaces Led by Women list, a distinction awarded by Great Place to Work®. Duet received this honour following a thorough and independent analysis conducted by Great Place to Work®. The list is based on direct feedback from employees of the hundreds of organizations surveyed. To be eligible for this list, organizations must be Great Place to Work-Certified™ and have except...
-

Smartly、INCRMNTALの買収に向けた意向表明書に署名

ニューヨーク--(BUSINESS WIRE)--(ビジネスワイヤ) -- スマートリーは、INCRMNTALの買収に向けた基本合意書を締結したと発表しました。INCRMNTALは、ユーザーレベルのデータやトラッキングに依存することなく、チャネル横断的なマーケティング投資の増分効果に関するリアルタイムのインサイトを提供する、先駆的なAI搭載のインクリメンタリティ測定プラットフォームです。 ブランドがソーシャルメディア、eコマース、プレミアムCTVといった多様なチャネルで展開するなか、何が実際に漸進的成長を牽引しているかを把握することは、ますます困難になってきています。INCRMNTALのリアルタイムな増分効果に関するインサイトと、広告主がチャネルを横断してインサイトを行動に移せるようにするスマートリーのプラットフォームを組み合わせることで、マーケターはビジネス成果につながる要素に継続的に投資を集中させることができます。今回の統合により、増分効果のシグナルがスマートリー内でのリアルタイムなプランニングと最適化に反映され、ブランドや代理店がより確信を持って予算を配分できるようになります。...
-

Smartly firma carta de intención para adquirir INCRMNTAL

NUEVA YORK--(BUSINESS WIRE)--Smartly anunció hoy que firmó una carta de intención para adquirir INCRMNTAL, una plataforma pionera de medición de incrementalidad impulsada por IA que ofrece información en tiempo real sobre el impacto incremental de las inversiones de marketing en todos los canales, sin depender de datos o seguimiento a nivel de usuario. A medida que las marcas se activan en redes sociales, comercio electrónico y CTV premium, comprender qué impulsa realmente el crecimiento increm...
-

Riassunto: Smartly firma una lettera di intenti per rilevare INCRMNTAL

NEW YORK--(BUSINESS WIRE)--Smartly oggi ha annunciato di aver sottoscritto una lettera di intenti per rilevare INCRMNTAL, una piattaforma di misurazione dell'incrementalità basata sull'intelligenza artificiale che offre informazioni in tempo reale sull'impatto incrementale degli investimenti del marketing nei canali senza affidarsi a dati a livello di utente o al tracciamento. Man mano che i brand si attivano sui social, sul commercio online e sulla CTV premium, comprendere ciò che davvero prom...
-

A Smartly assina Carta de Intenções para adquirir a INCRMNTAL

NOVA YORK--(BUSINESS WIRE)--A Smartly anunciou hoje a assinatura de uma carta de intenções para adquirir a INCRMNTAL, uma plataforma pioneira de mensuração de incrementalidade baseada em IA que fornece insights em tempo real sobre o impacto incremental dos investimentos em marketing em diversos canais, sem depender de dados ou rastreamento em nível de usuário. À medida que as marcas ativam suas campanhas em mídias sociais, comércio eletrônico e CTV premium, entender o que realmente impulsiona o...
-

Smartly unterzeichnet Absichtserklärung zur Übernahme von INCRMNTAL

NEW YORK--(BUSINESS WIRE)--Smartly gab heute bekannt, dass es eine Absichtserklärung zur Übernahme von INCRMNTAL unterzeichnet hat. INCRMNTAL ist eine zukunftsweisende KI-gestützte Plattform für Inkrementalitätsmessung, die Echtzeiteinblicke in die zusätzlichen Auswirkungen von Marketinginvestitionen in verschiedenen Kanälen liefert, ohne dafür Daten oder Tracking auf Benutzerebene zu benötigen. Marken werden zunehmend in sozialen Medien, E-Commerce und CTV aktiv. Zu verstehen, was das inkremen...