Childhood Cancer Awareness Month Mobilizes Support Across the U.S. for St. Jude Children's Research Hospital®

Leading brands, creators, communities launch fundraising, awareness efforts to help children with cancer and other life-threatening diseases

MEMPHIS, Tenn.--(BUSINESS WIRE)--This September, supporters across the country will rally behind St. Jude Children's Research Hospital®, joining a nationwide movement to raise awareness and funds for children with cancer and other life-threatening diseases.

“While children and families face childhood cancer every day, Childhood Cancer Awareness Month is an important opportunity to shine a light on the challenges they endure and how they are counting on us to accelerate progress,” said Ike Anand, President and CEO of ALSAC, the fundraising and awareness organization for St. Jude. “Every person, whether donating, participating in a St. Jude event, supporting a corporate partner, or sharing the St. Jude mission with others, helps advance awareness and lifesaving research and care for families when they need it most. Together, we can give families hope and help ensure more children survive and thrive.”

Paige DeSorbo is lending her voice and platform as the newest Childhood Cancer Awareness Month Ambassador. Through her brand, Daphne, she is launching a co-branded Hannah Tee to raise awareness, inspire generosity and bring supporters together because all children should be given the quality care that they deserve.

Support the mission of St. Jude this September:

• Join a St. Jude Walk near you: Join neighbors for family-friendly events that celebrate courage, inspire hope and raise funds for the children of St. Jude. With support from national sponsors Window World, Kia and Bosch, participants can also engage virtually through the I Love St. Jude app and digital fundraising tools.
• HomeGoods: Customers can purchase a limited-edition Halloween tote bag featuring patient-inspired designs, available at select HomeGoods and Homesense locations across the U.S. 50% of proceeds will benefit St. Jude.
• CREATE-A-PEPPER with Chili’s®: Guests can purchase a CREATE-A-PEPPER coloring sheet at Chili’s Grill & Bar with 100% of the purchase price benefiting St. Jude. Donations are also accepted in restaurants via tabletop Ziosks and online through to-go purchases.
• J.Crew Factory: Customers can donate to St. Jude at checkout in stores and online with any purchase.
• Shop to give back: More than 20 brands, such as Domino's, Kay Jewelers, Carnival Cruise Line and Shaw Industries are offering donation opportunities, fun products and other promotions this September. New this year are Melting Pot, Monster Jam®, Community Auctions, TOPDON and Sbarro.
• Support Relay for St. Jude: From August 27 through Oct. 5, support the Relay podcast networks as it aims to surpass $5 million raised for St. Jude since 2019. The campaign culminates with a special Podcastathon livestream 11am-11pm CT on Friday, Oct 2^nd.
• Bid on the Childhood Cancer Awareness Month Online Auction: Between Sept. 3-15, bid on unique experiences and collectibles such as a TUMI Luggage Set, Jared Jewelers Unspoken Diamond Y Necklace, lunch with Marc Summers in Santa Barbara or a Kobe Bryant autographed photo and more.
• Explore new St. Jude merchandise: The St. Jude Gift Shop will debut CCAM specific items, including Give Them Tomorrow t-shirt, a gold sweatshirt and gold cap, and a collection based on patient art including a golden retriever plush.

During Childhood Cancer Awareness Month, St. Jude will also honor Sickle Cell Awareness Month, underscoring its commitment to equitable care, innovative research and improved outcomes for individuals living with this inherited blood disorder.

Give Them Tomorrow. Support St. Jude today.