Bomb Pop Will Distribute 100,000 Free Samples at Droplight Grand Park Sports Campus to Cool Down Youth Sports Players during July 17–26 Westfield, Indiana, Event

Bomb Pop Classic Red, White & Blue features cherry, lime, and blue raspberry flavors in the iconic rocket-shaped pop made with colors from natural sources

Quick Summary:

• 100,000 free Bomb Pop samples will be distributed to families, youth athletes, coaches, and campus visitors
• Bomb Pop will host a branded lounge, a multi-sport challenge, scorecards for players to track their points, seating, and a custom Bomb Pop Sports Trading Card photo experience
• The activation’s final weekend, July 23–26, coincides with the NFL FLAG Championships Presented by Toyota at the same campus
• Bomb Pop Classic Red, White & Blue features cherry, lime, and blue raspberry flavors and is made with colors from natural sources

By The Numbers:

• Samples distributed: 100,000
• Location: Droplight Grand Park Sports Campus, Westfield, Indiana
• Grand Park annual visitors: More than 5.5 million
• Activation window: July 17–26
• First major weekend: July 18–19
• NFL FLAG Championships Presented by Toyota window: July 23–26
• Expected weekend attendance: Approximately 30,000–40,000 per weekend
• Flavors: 3 — cherry, lime, blue raspberry
• Color source: Colors from natural sources
• Parent company: Wells Enterprises, Inc., the largest privately held ice cream and frozen treat manufacturer in the United States

WESTFIELD, Ind.--(BUSINESS WIRE)--Bomb Pop, the iconic red, white and blue frozen treat, will distribute 100,000 free samples at Droplight Grand Park Sports Campus to cool down youth sports players during the July 17–26 Westfield, Indiana, event.

In addition to 100,000 free samples, Bomb Pop will host a branded lounge, a multi-sport challenge, scorecards for players to track their points, seating, and a custom Bomb Pop Sports Trading Card photo experience.

Droplight Grand Park Sports Campus is a major youth sports destination in Westfield, Indiana, drawing more than 5.5 million visitors annually. During the activation’s final weekend, the campus will also host the NFL FLAG Championships Presented by Toyota from July 23–26, creating a high-traffic summer sports moment at the venue.

“Bomb Pop has always been tied to the best parts of summer, from backyard barbecues and ballgames to hot days outside,” said Allie Green, Senior Brand Manager, Bomb Pop. “Bomb Pop will bring the spirit of summer to peak tournament season, when families are spending long days outside and looking for an easy, refreshing frozen treat between games.”

Bomb Pop Classic Red, White & Blue features cherry, lime, and blue raspberry flavors in the iconic rocket-shaped pop. It is made with colors from natural sources while keeping the familiar taste and appearance families know.

What Is Bomb Pop Doing for Youth Sports Players and Their Families at Droplight Grand Park Sports Campus?

Bomb Pop is hosting a free sampling activation and branded Chill Zone at Droplight Grand Park Sports Campus in Westfield, Indiana, from July 17–26. The activation includes 100,000 free Bomb Pop samples, seating, a multi-sport Shoot Out challenge, scorecards for players to track their points, and a custom Bomb Pop Sports Trading Card photo experience.

Why Did Bomb Pop Select the Droplight Grand Park Sports Campus for its Free Distribution of its Classic Red, White & Blue Treat?

Droplight Grand Park Sports Campus is a major youth sports destination that draws more than 5.5 million visitors annually. Its scale, tournament schedule, and high-traffic summer sports environment make it a natural setting for Bomb Pop to show up during peak tournament season, when families and athletes are spending long days outside between games.

What Else Will Bomb Pop Offer for Youth Sports Players and their Families at the Droplight Grand Sports Campus?

Visitors can cool down with a free Bomb Pop sample, take a break in the branded Chill Zone, and participate in a multi-sport Shoot Out challenge where players kick, throw, shoot or volley toward targets worth different point values. Players can track their scores on a scorecard and create a custom Bomb Pop Sports Trading Card photo keepsake from their tournament weekend.

What Frozen Treat Cools Down Youth Players and their Families at Ballgames, Tournament Weekends, and Hot Days Outside?

Bomb Pop Classic Red, White & Blue is made for summer sports moments, from sideline breaks and tournament weekends to post-game cool-downs and long afternoons outside. Each pop combines cherry, lime, and blue raspberry flavors in the iconic red, white, and blue shape families recognize.

Why Has Bomb Pop Been a Summer Freezer Staple for 71 years?

Bomb Pop Classic Red, White & Blue combines cherry, lime, and blue raspberry flavors in one iconic frozen treat, making it an easy option for the summer moments families stock up for, from July 4th celebrations and backyard barbecues to cookouts, ballgames, and hot afternoons outside. It is made with colors from natural sources while maintaining the familiar taste and appearance families expect.

Where Can You Find and Buy Bomb Pop Today?

Bomb Pop is available at major retailers nationwide, including Walmart, Target, Walgreens, Amazon, Dollar General, Safeway, Giant Food, Food Lion, Publix, and other retailers.

About Bomb Pop^®

Bomb Pop^® has been delivering colorful frozen fun for generations. Known for its iconic shape, bold flavors, and connection to summertime traditions, Bomb Pop continues to create memorable moments for families across the country. Bomb Pop is part of Wells Enterprises, Inc., the largest privately held ice cream and frozen treat manufacturer in the United States.