Southern Glazer’s Wine & Spirits and Edrington Announce Expanded Distribution in New York
Southern Glazer’s Wine & Spirits and Edrington Announce Expanded Distribution in New York
MIAMI & DALLAS--(BUSINESS WIRE)--Southern Glazer’s Wine & Spirits (Southern Glazer’s) – the world’s preeminent distributor of beverage alcohol – and the international premium spirits company, Edrington, today announced an expansion of their distribution agreement to include the state of New York, with an effective date of June 1, 2026. Southern Glazer’s currently represents Edrington’s portfolio in California, Nevada, and Tennessee.
Southern Glazer’s and Edrington today announced an expansion of their distribution agreement to include the state of New York, with an effective date of June 1, 2026.
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Under the expanded agreement, Southern Glazer’s will represent Edrington’s full portfolio in New York, including The Macallan — the world’s most valuable Single Malt Scotch Whisky. New York is widely regarded as the most influential on‑premise market in the United States, offering unparalleled opportunities to accelerate the distribution and visibility of Edrington’s ultra‑premium brands across high‑impact accounts.
Southern Glazer’s brings unmatched expertise in luxury spirits, deep retail and on-premise relationships, and a highly trained salesforce with extensive expertise in the New York market. With the Company’s leading Proof® ecommerce platform, comprehensive data and insights capabilities, and efficient logistics engine, Southern Glazer’s is uniquely positioned to help Edrington grow its footprint in one of the most strategically important markets in the country.
“This is an incredibly exciting opportunity to elevate the presence of the world’s most valuable Single Malt Scotch Whisky in one of the world’s most influential cities for ultra-premium spirits,” said Juan Campos, Senior Vice President, Commercial for Edrington Americas. “Southern Glazer’s depth of expertise and strong relationships in New York make them the ideal partner to bring our brands to life and unlock new growth in this vital market.”
“Advancing our partnership with Edrington into New York highlights our shared commitment to long‑term, strategic brand building,” said Jeri Rippon, Senior Vice President, General Manager, New York, Southern Glazer’s Wine & Spirits. “New York is a market where execution truly matters, and our team is ready to bring the focus, expertise, and passion required to elevate Edrington’s world‑class portfolio and deliver exceptional value to our customers.”
Southern Glazer’s New York high-performing selling organization includes more than 1,000 selling resources, with a strong, targeted focus on retail channel. The strong commercial capability within the salesforce in New York is underscored by nearly 500 wine and spirits certifications, enabling Edrington’s brands to be showcased with the depth that inspires loyalty and deepens consumer connection. Southern Glazer’s also further enhances the retail presence through dedicated vertical headquarters teams and a field merchandising force of more than 1,000 merchandisers.
“It’s an honor to expand our partnership with Edrington into New York, one of the most dynamic and influential beverage alcohol markets in the world,” said Wayne E. Chaplin, President and Chief Executive Officer, Southern Glazer’s Wine & Spirits. “Representing The Macallan and Edrington’s exceptional portfolio is a distinct opportunity, and we are committed to delivering the focus, expertise, and execution needed to accelerate their growth across the state. We appreciate the confidence Edrington has placed in us and look forward to building on our shared success.”
This expansion reflects Southern Glazer’s and Edrington’s shared commitment to long‑term brand building, operational excellence, and delivering exceptional experiences to customers and consumers. The two companies began their relationship in 2014 and continue to strengthen their collaboration across key markets.
About Southern Glazer’s Wine & Spirits
Southern Glazer’s Wine & Spirits is the world’s preeminent distributor of beverage alcohol, building brands for moments that matter. The multi-generational, family-owned Company has operations in 47 U.S. markets and Canada, as well as brokerage operations through its Southern Glazer’s Travel Retail Sales & Export Division in the Caribbean, Central and South America. In 2026, Southern Glazer’s was recognized by Newsweek as one of America’s Greatest Workplaces for Culture, Belonging & Community. In 2025, Southern Glazer’s was recognized by Newsweek as one of America’s Greatest Workplaces for Diversity and America’s Greatest Workplaces for Women. Southern Glazer’s urges all retail customers and adult consumers to market, sell, serve, and enjoy its products responsibly. For more information visit www.southernglazers.com. Follow us on Facebook, X and Instagram @sgwinespirits.
About Edrington
Edrington’s vision is to give more by crafting exceptional ultra-premium spirit brands.
The Macallan is our central focus, supported by Highland Park and The Glenrothes in the single malt category. Our portfolio is completed with Brugal premium rum from the Dominican Republic and Wyoming Whiskey in the American Whiskey category. Edrington also has a strategic partnership with No.3 London Dry Gin.
Edrington is headquartered in Scotland and employs over 3,000 people in its wholly owned and joint venture companies, with over half employed outside the UK. We distribute our brands to more than 100 countries around the world, primarily through wholly owned Edrington businesses, and supplemented by joint ventures and third-party distribution agreements.
Edrington’s principal shareholder is The Robertson Trust, which has donated £396 million to charitable causes in Scotland since 1961. Our business is underpinned by the Edrington values of giving, respect, integrity and excellence.
Contacts
Press Contacts:
Southern Glazer's Wine and Spirits, LLC
Sofia Monaco
Senior Manager, Communications & CSR
Office: (305) 625-4171, ext. 1162
Mobile: (786) 457-6281
Email: sofia.monaco@sgws.com
or
Melissa Alonso
Manager, Communications & CSR
Office: (305) 627-1223
Email: melissa.alonso@sgws.com
Edrington Americas
Alison Warrender
Corporate Communications Manager
+44 (0)782 452 7614
Email: alison.warrender@edrington.com
