Totem Evolves From Friend-Finding to Full Festival Navigation

The Totem Compass App now features offline maps and custom waypoints, helping tens of thousands of users reconnect and explore at events effortlessly.

CHATTANOOGA, Tenn.--(BUSINESS WIRE)--Totem, creators of the viral Totem Compass, the offline, wearable GPS tracker built for live events, today announced a major new update to the Totem Compass App, introducing navigable festival maps and custom waypoints that transform the way people navigate physical spaces without cell service or wifi.

For the first time ever, anyone can download and use detailed, interactive maps that work 100% offline directly inside the Totem Compass App, even without owning a Totem Compass device. These maps allow users to see themselves live on the venue grounds relative to stages, bathrooms, concessions, and other attractions—a first of its kind in the experiential entertainment industry.

Totem Compass owners can now go a step further: they can navigate directly to any waypoint (such as stages, water stations, bathrooms, or bars) and even set custom waypoints using their tracker necklace, completely offline, with no cell service or internet required.

This functionality makes Totem the first ecosystem that allows users to find anything at the venue—whether friends or locations—fully decentralized and in real-time.

“Totem is about connection and immediacy, helping to create more immersive real-world experiences,” said Carter Fowler, Co-Founder and CEO of Totem. “With this new innovation, Totem goes beyond friend-finding. This is now a powerful navigation tool that helps you explore your environment, save valuable time and enjoy events and family gatherings in an entirely new way.”

The announcement follows Totem’s record-breaking success at Lost Lands Festival, where up to 3,500 Totems were in use—representing 4–6% festival-wide adoption—making it the brand’s largest real-world deployment to date. The event showcased how Totem’s Unity Mesh Network helps users stay seamlessly connected in areas with little-to-no cell coverage.

Totem has now shipped more than 41,000 Totem Compasses worldwide and surpassed 500 million organic social video views, cementing its status as one of the most viral consumer brands of the year. Showing no signs of slowing down, EDC Orlando is expected to once again break the record for most Totem Compasses at one event, with the company hosting multiple meetups and giveaways for their community on-site.

Available now on the App Store and Google Play, the Totem Compass App enhances the Totem ecosystem with key features including:

• Downloadable offline festival maps with interactive navigation points
• Live self-location tracking, up to 10x more accurate than any smartphone (even without cell signal)
• Custom waypoints for personalized navigation to cars, camps, or meetup spots
• Easy software updates for the Totem Compass
• Offline access to the Totem user manual and setup guide

From music festivals and theme parks to outdoor adventures and family travel, Totem seeks to continue redefining how people connect and explore the world around them, while staying fully present in the moment.

About Totem:

Totem, Inc. is a Tennessee-based startup dedicated to making live events safer, more immersive, and more beautiful. Founded in early 2024, Totem has rapidly grown from an idea into a bonafide global movement. Founded on the belief that no one deserves to be lost, Totem is guided by four core values—Love, Unity, Simplicity, and Beauty—as it seeks to usher in a new era of human connection around the world.