Trilliad Appoints Owen McCorry as Chief Growth Officer

McCorry will drive performance across key growth metrics including new business revenue, client expansion, and win rates

ANNAPOLIS, Md.--(BUSINESS WIRE)--Trilliad, a market-leading Growth Services Provider, today announced the appointment of Owen McCorry as its new Chief Growth Officer. As a member of Trilliad’s Executive Committee, McCorry will be instrumental in scaling the company's growth strategy and delivering value across its client base and service lines.

In his new role, McCorry will focus on:

• Growing Trilliad’s existing client accounts and identifying new cross-sell opportunities.
• Working closely with Trilliad’s service teams to create and use sales strategies that fit specific growth goals.
• Building stronger relationships with Trilliad’s technology and service partners through shared marketing and sales plans that get results.

“Trilliad is leading the way at breaking down silos between sales, marketing, and customer success, and aligning strategy, technology, and data to deliver exceptional results for our clients,” McCorry said. “I'm eager to revolutionize the company’s revenue operations and connect with those passionate about data-driven growth, AI-powered marketing, and flawless go-to-market strategies."

McCorry brings a wealth of experience to his new role, including consistently driving growth strategies and building crucial partnerships. He’s known for developing top-tier commercial teams, forming impactful strategic alliances, and creating innovative go-to-market strategies that match changing customer demands. At Trilliad, he will be at the forefront of the Growth teams, guiding market transformation and ensuring excellence centered around the customer.

"Owen joins us at an incredibly exciting time for our company, and he is uniquely qualified to shape Trilliad's next chapter," said Craig Dempster, CEO of Trilliad. "With his proven ability to drive new business revenue, client expansion, and cross-service line synergy, I'm confident he will make an immediate, lasting impact, and I look forward to seeing the great work ahead."

McCorry's appointment marks a significant milestone for Trilliad, as the company solidifies its position as a key partner for top brands seeking comprehensive, technology-driven growth strategies. The news follows the addition of Matt Naeger as the company’s Chief Solutions Officer and Sarah Strassheim as Chief Financial Officer, both in January.

About Trilliad

Trilliad (www.trilliad.com), a market-leading Growth Services Provider (GSP), solves challenges and drives results for Growth Leaders across Sales, Marketing and Customer Success. Trilliad’s full-service solutions deliver competitive advantage for the brands it works with by optimizing their sales and marketing strategies, processes, skills and technology. Trilliad drives efficiency and predictability at the intersection of Sales, Marketing, and Customer Success to increase seller productivity, lower cost per lead, decrease cost per sale, accelerate time to close, and drive customer lifetime value.

Visit www.trilliad.com for more information.