-

Innovid Expands Integration with LinkedIn to Support CTV Ads

Enhancing Innovid’s Social Ads Manager to Help Marketers Reach Professional Audiences on CTV—Within the Same Platform They Use for Social

NEW YORK--(BUSINESS WIRE)--Innovid, the independent software platform for the creation, delivery, measurement, and optimization of advertising, today announced it now supports LinkedIn Connected TV Ads as a LinkedIn Marketing Partner for Campaign Management and Reporting & ROI. With this integration, advertisers can now activate LinkedIn’s CTV campaigns directly within Innovid’s Social Ads Manager—bringing professional-grade video advertising to the largest screen in the home.

With this integration, advertisers can now activate LinkedIn’s CTV campaigns directly within Innovid’s Social Ads Manager—bringing professional-grade video advertising to the largest screen in the home.

Share

This marks an expansion of Innovid’s integrations with LinkedIn, demonstrating their commitment to helping marketers reach the right audience, in the right environment, at the right time. LinkedIn’s CTV ad format—now a standard option in LinkedIn Campaign Manager—offers access to premium, biddable video inventory from top publishers.

“We’re helping advertisers extend the precision of social targeting into a high-impact, brand-safe environment,” said Zak Knudson, SVP Product, Innovid. “It’s a major step forward for omnichannel advertising, especially for B2B brands looking to engage decision-makers with relevant messaging on every screen.”

Innovid’s integration allows clients to activate and optimize LinkedIn’s CTV Ads alongside campaigns running across social, digital, and CTV channels—all from a single platform. This unified workflow simplifies execution, improves efficiency, and ensures consistent storytelling and centralized reporting.

About Innovid

Innovid is the leading independent ad tech platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences that people love. In 2025, Innovid and Flashtalking merged to create a transparent, scalable alternative to big-tech, walled-garden, and point solutions across CTV, digital, linear, and social channels. As part of Mediaocean, Innovid is tied into the industry’s core ad infrastructure for omnichannel planning, buying, and billing. Visit www.innovid.com to learn more.

Contacts

Media
Meg Coyle – megan@innovid.com

Industry:

Innovid

Release Summary
Innovid expands integration with LinkedIn to Support CTV Ads
Release Versions
English

Contacts

Media
Meg Coyle – megan@innovid.com

More News From Innovid

Innovid Named Most Valuable Pioneer in QKS Group’s 2026 AI Maturity Matrix for AdTech

NEW YORK--(BUSINESS WIRE)--Innovid, the leading omnichannel advertising platform, today announced that it has been named the Most Valuable Pioneer (MVP) and an Orchestrated AI Leader in QKS Group’s AI Maturity Matrix: Intelligent Creative & Media Optimization for AdTech Platforms, 2026. The report evaluates advertising technology providers on their ability to move beyond standalone AI capabilities to connect creative intelligence, audience and media signals, campaign execution, measurement,...

Mediaocean Expands Prisma Direct to Search with Microsoft Advertising Integration

NEW YORK--(BUSINESS WIRE)--Mediaocean Expands Prisma Direct to Search with Microsoft Advertising Integration...

Mediaocean Announces Prisma Direct Integration with Warner Bros. Discovery Advertising to Accelerate Premium Advertising Transactions

NEW YORK--(BUSINESS WIRE)--Mediaocean Announces Prisma Direct Integration with Warner Bros. Discovery Advertising to Accelerate Premium Advertising Transactions...
Back to Newsroom