Craig Parker, CEO, Guideway Care Presents at 2023 SIIA Annual Meeting: Self-Insured Employer Strategies for Managing Oncology Care

BIRMINGHAM, Ala.--(BUSINESS WIRE)--Guideway Care (Guideway), an innovative healthcare company dedicated to advancing health equity, optimizing patient outcomes and lowering total costs in value-based care, announces that Craig Parker, CEO, Guideway, joined a distinguished group of industry experts who were invited for the panel session, “Self-Insured Employer Strategies for Managing Oncology Care” during the 2023 annual meeting of Self Insurance Institute of America (SIIA). During the national conference, the self-insured and captive industry’s largest, most influential professional event of the year, Parker explained the function of care guidance and shared strategies on how employers/Plan Sponsors, TPAs, brokers, captives and benefits consultants can utilize this resource to optimize direct contracting opportunities with hospitals and health systems, improve care efficiency and support the non-clinical, practical healthcare needs of plan participants.

“There are opportunities for self-insured companies to manage risk, control costs and improve outcomes by employing care guidance as a resource to support employees with a cancer diagnosis,” says Parker. “Since oncology is one of the biggest cost drivers of healthcare benefits, the need to mitigate high-cost claims requires the support of specially trained guides who are experienced with helping patients manage their oncology care journey.”

There is recognition of the struggles that cancer patients face to overcome non-clinical factors attributed to social determinants of health (SDoH) that impede access to care and adherence to treatment. Oncology patients often require amplified levels of attention and monitoring. When non-clinical factors, which account for 80% of patient issues, are not promptly resolved, they can lead to health deteriorations, excessive rates of clinical service utilization, extended hospitalizations and readmissions, and a higher total cost of care.

“Most patient navigation programs lack meaningful patient interactions and are proving ineffective in connecting the right people with the right resources in the right amount of time,” says Parker. “Fortunately, care guidance provides a more successful approach to resolving non-clinical challenges beyond mere navigation. Self-funded employers and plan administrators should insist upon the inclusion of a care guidance resource in their direct contracting arrangements with hospitals and health systems as a way to identify and promptly resolve non-clinical issues that negatively impact participant compliance, outcomes and experience. Through a consistent person-to-person, ‘human’ connection with a trained care guide, employees receive the personalized, comprehensive support they need along their healthcare journey.”

Participants at this session as well as leaders from hospital and health systems that attended the SIIA meeting and are now focusing on direct contracting opportunities with employers learned about the Guideway Care approach.

“Our entire Guideway Care team looks forward to working closely with the self-insured community and bringing value to the care provided to the growing number of employees now covered by these companies,” says Parker.

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About Guideway Care

For more than 10 years Guideway Care has delivered a proven, scalable technology-enabled Service as a Solution for advancing health equity in Value-Based Care. Partnering with hospitals, health systems, payers and provider organizations, Guideway reduces health disparities, improves patient/member satisfaction and lowers total cost of care. Highly trained Care Guides, supported by a proprietary technology platform, build peer-to-patient relationships that allow for the identification and resolution of non-clinical and clinical barriers to accessing quality care. By maximizing the patient care experience and resolving barriers that lead to avoidable deterioration and acute care utilization, the Guideway Care approach to patient activation creates value for all stakeholders. www.guidewaycare.com.