Influencer News

NEW YORK--(BUSINESS WIRE)--Accenture has agreed to acquire Whalar, a leading creator and social agency, from Whalar Group....

PARSIPPANY, N.J.--(BUSINESS WIRE)--Coyne Public Relations has been named Best Mid-Sized Agency (Revenue $20M–$75M) category at the 2026 PRSA Anvil Awards, one of the highest honors in the communications profession. The award recognizes the agency’s continued growth, independent spirit and commitment to delivering standout work for clients across industries. The PRSA Anvil Awards, presented annually by the Public Relations Society of America (PRSA), are among the public relations industry’s high...

SANTA MONICA, Calif.--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) today announced that S&P Global Ratings has upgraded the company’s issuer credit rating to BB- from B+, with a positive outlook. S&P also upgraded its issue-level ratings on Snap’s unsecured notes to BB- from B+. In its report, S&P cited Snap’s improving operating and financial performance, including: Lower S&P Global Ratings-adjusted gross leverage; Improved free operating cash flow to debt; Expected revenue growth,...

BOSTON--(BUSINESS WIRE)--Matter, an integrated agency delivering proven high-tech and consumer PR supported by high-impact marketing and creative, continues to prove new and innovative ways to own moments, capture awareness and drive results for its clients through expanded event and experiential PR solutions that help brands stand out from crowded conversations. “We understand first-hand just how critical strategic events and experiences have become in support of traditional PR strategies,” sa...

NEW YORK--(BUSINESS WIRE)--Colgate-Palmolive, a global leader in health and hygiene, today announced the launch of Serving Smiles, a new video-first podcast designed to tackle health misinformation and simplify wellness for Gen Z. Hosted by actor, singer and content creator Pressley Hosbach and award-winning advocate, actor and podcaster Madison Tevlin, the series brings expert-backed clarity to a generation overwhelmed by wellness trends and conflicting health advice that can be found on socia...

NEW YORK--(BUSINESS WIRE)--impact.com, the global infrastructure for partnership-driven commerce, today announced that it will power Minecraft’s first-ever affiliate program, making it easier for creators to earn from the Minecraft content they already share with their communities. The program will be powered by impact.com’s Performance and Creator partnership solutions, enabling Minecraft to manage creator relationships, track affiliate performance, and reward partners globally through a singl...

NEW YORK--(BUSINESS WIRE)--Sermo Barometer Finds Nearly Half of Physicians Report Patients are Using Non-FDA Regulated Peptides...

WINTER PARK, Fla.--(BUSINESS WIRE)--Statusphere’s "State of Micro-Influencer Marketing" report found enterprise brands more than doubled SEO-focused creator campaigns in 2025....

MIAMI--(BUSINESS WIRE)--Picsart and Alibaba to launch the first Happy Horse Awards - a global competition inviting creators to produce original AI-generated short films....

OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE:ELF), the bold disruptor with a kind heart, announces a first-of-its-kind partnership with SURVIVOR, the iconic CBS competition series. Debuting during the live, three-hour SURVIVOR 50 finale on Wednesday, May 20, 2026, on CBS and Paramount+, the partnership celebrates the fandom behind one of the most-watched, longest-running competition franchises in television history. With the "e.l.f.ie Advantage," a vignet...