Communications News

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Oct 22, 2026 at 9:09 AM

GumGum Mindset Advertising Report Finds Marketers Embrace Mindset as the Future of Advertising Relevance

NEW YORK--(BUSINESS WIRE)--GumGum, The Mindset Company™ transforming advertising, announced today the release of its Mindset Advertising Report, revealing that marketers increasingly see consumers’ mindsets as a critical factor in determining advertising relevance, even as many continue to rely on traditional identity-based audience targeting. The report, which surveyed over 2,000 marketers across key global markets, found that while the industry has largely embraced mindset as a principle, ado...
Oct 22, 2026 at 9:08 AM

Snappy Kraken Introduces Office Hub, Bringing a Missing Layer of Marketing Administration to Wealth Management Firms

ORMOND BEACH, Fla.--(BUSINESS WIRE)--Snappy Kraken, the growth platform powering marketing across wealth enterprises and advisory firms, today announced the launch of Office Hub, a new operating layer designed to help wealth management organizations coordinate marketing across regions, offices, teams and individual financial advisors. The launch advances Snappy Kraken's Growth Orchestration strategy by addressing a longstanding gap in traditional marketing technology, giving the professionals r...
Oct 22, 2026 at 9:00 AM

SpeedPro Opens Latest Studio in Tulsa’s Historic Arts District

TULSA, Okla.--(BUSINESS WIRE)--SpeedPro, a leading provider of large-format printing and visual solutions, today announced that its SpeedPro Tulsa North location is now open under the ownership of Jon Backes, a Tulsa resident of nearly a decade. SpeedPro Tulsa North will serve local businesses, as well as community organizations like religious institutions, not-for-profits, and Scouting America, by providing a full suite of large-format printing services: vehicle wraps, wall murals, custom sign...
Oct 22, 2026 at 9:00 AM

Impartner Named a Leader in G2’s Enterprise PRM Grid, Ranked No. 1 in Mid-Market Through-Channel Marketing

SALT LAKE CITY--(BUSINESS WIRE)--Impartner Named a Leader in G2’s Enterprise PRM Grid, Ranked No. 1 in Mid-Market Through-Channel Marketing...
Oct 22, 2026 at 9:00 AM

MapQuest Returns as the Official Navigation Partner of MINI Takes the States 2026

LOS ANGELES--(BUSINESS WIRE)--MapQuest, the pioneering navigation brand owned by System1, Inc. (NYSE: SST), today announced it is the official navigation partner of MINI Takes the States (MTTS) 2026, the biennial road rally that brings thousands of passionate MINI owners together on some of America's most scenic roads. The partnership marks the second consecutive rally for MapQuest, which also served as MINI's navigation partner for MTTS 2024. Now in its 10th edition and celebrating 20 years si...
Oct 22, 2026 at 9:00 AM

TOUS les JOURS Appoints Max Gallegos Chief Marketing Officer to Lead North American Growth

BUENA PARK, Calif.--(BUSINESS WIRE)--TOUS les JOURS, the global Korean bakery café brand, appointed Max Gallegos as Chief Marketing Officer for North America. He will lead marketing across the United States and Canada, overseeing brand, category, creative, digital, loyalty and field marketing as the company expands its North American presence.“Max brings the experience to help us grow with purpose while staying true to what makes TOUS les JOURS special,” said Seungjun An, CEO of CJ Foodville USA...
Oct 22, 2026 at 9:00 AM

Reputation Helps Multi-Location Brands See and Fix How AI Search Describes Every Location

SAN RAMON, Calif.--(BUSINESS WIRE)--Reputation, the global leader in reputation intelligence, today announced AI Readiness and AI-optimized Location Pages, two products that bring AI visibility management to multi-location brands. Both are part of Reputation's AI Search solution. They show brands, location by location, how AI engines find and describe them, and give them a way to fix what's wrong at scale. Half of U.S. consumers now use AI-powered search. Of those users, 44% say it is their pri...
Oct 22, 2026 at 9:00 AM

Korn Ferry Report: AI and Capability Gaps Will Reshape Talent in 2027

LOS ANGELES--(BUSINESS WIRE)--New research from Korn Ferry (NYSE: KFY) finds that AI and widening gaps between the skills organizations have and the capabilities they need will reshape how talent is hired, developed and deployed in 2027. “The work people are being asked to do is evolving faster than many organizations are prepared for,” said Jeanne MacDonald, Chief Executive Officer, Recruitment Process Outsourcing, Korn Ferry. “The organizations that understand the skills they have, anticipate...
Oct 22, 2026 at 8:00 AM

Sprinklr Announces Availability of VOC Agent Suite in Gemini Enterprise Agent Marketplace

NEW YORK--(BUSINESS WIRE)--Sprinklr (NYSE: CXM), the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), today announced the availability of the Sprinklr Voice of the Customer (VOC) Agent Suite in Gemini Enterprise Agent Marketplace, allowing organizations to access voice-of-customer intelligence from within their existing Gemini workflows. Through Agent-to-Agent (A2A) connectivity, Gemini Enterprise users can discover and interact with specialized Sprinklr...
Oct 22, 2026 at 8:00 AM

Adobe and BWT Alpine Formula One Team Partner to Fuel Fan Engagement with AI-powered Experiences

SAN JOSE, Calif. & ENSTONE, England--(BUSINESS WIRE)--Adobe (Nasdaq: ADBE) — the global technology leader that unleashes creativity, productivity and customer experiences through innovative tools and platforms — and BWT Alpine Formula One Team have announced a global premium partnership to reshape fan experiences through AI, with Adobe becoming the Official AI Fan Experience Partner for the team.Formula One is one of the world’s most dynamic sporting platforms, demanding speed, precision and con...
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