Statements Media Launches First-Ever Digital Displays in Toronto’s Green P Parking Facilities

TORONTO--(BUSINESS WIRE)--Statements Media announced today it has launched a network of large-format digital video walls in prominent Green P parking facilities throughout Toronto.

This is the first network of its kind in Canada, dedicated to reaching vehicle-owners in the city’s core. Coverage includes neighbourhoods like Yorkville, the Financial District, Yonge & Eglinton, St. Lawrence Market and Sankofa Square.

These large, high-resolution LED displays are strategically positioned near entrances and exits, each covering over 30 square feet of wall space.

Green P is owned and operated by The Toronto Parking Authority, North America’s largest municipally owned operator of commercial parking, processing over 2 million parking transactions per month.

Statements Media first launched a network of static advertising units in Green P garages in 2012. The new digital displays will bring the total number of available faces to over 160, including posters, murals, backlit verticals and static dominations.

“These new displays represent the latest step in digitizing our premium out-of-home assets across the downtown core, providing clients all of the benefits that come with a digital format,” said Adam Watson, Managing Partner of Statements Media. “Our clients are constantly asking for new ways to reach targeted audiences in environments where the ad units actually get noticed.”

The digital displays will support day-parting, dynamic creative and will be available on leading pragmatic platforms. Statements Media will be adding additional large-format digital panels in the downtown core in the coming year.

About Statements Media

Founded in 2005, Statements Media is an award-winning out-of-home advertising company based in Toronto, specializing in premium properties and innovative advertising networks. Its portfolio includes large-format digital boards, wall murals, static and digital taxi tops, mobile digital screens, parking garage media, parking receipt ads, and place-based signage in office and retail environments including the PATH and PLUS 15 networks. Statements Media creates memorable, targeted campaigns for companies of all sizes. For more information, visit www.StatementsMedia.com.

About the Toronto Parking Authority

Toronto Parking Authority (TPA) is North America's largest municipally owned operator of commercial parking, manager of Bike Share Toronto, North America’s third largest bike share program and operates Canada’s largest municipal EV charging network. TPA's vision is to become the world's best provider of sustainable parking, bike share and last-mile mobility experiences for our customers, our partners, and our city.