As FCC Restricts Foreign-Produced Robots, Matic, the Only American-Assembled, Privacy-Focused Home Robot in its Category, Announces Matic Cues

Matic Cues lets every family member, from children and grandparents to non-English speakers, direct Matic in 70+ spoken languages or through human gestures, with no app required. Designed and assembled in California, Matic is the only home robot built entirely around American robotics expertise and privacy-first principles.

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Today, Matic, the only American-assembled home robot that earned Wired's first perfect 10/10 score in 17 years of testing, announced Matic Cues. This makes Matic the first home robot to understand over 70 spoken languages along with universal human body language and gestures. With Matic Cues, every family member, from children and grandparents to non-English speakers, can command their robot the same way they would ask another person for help, such as pointing to a mess on the floor and asking Matic to clean it by simply saying “Hey Matic, Clean this”, with no app required. All existing Matic owners will receive Matic Cues via an over-the-air software update, and the capability will be included on all new devices.

Matic makes an intuitive, elegant, and visually intelligent robot for families. It is designed and assembled in America, and built from the ground up for real, lived-in homes with kids, and pets. Instead of bumping blindly into walls, Matic uses a five-camera vision system and on-device processing to see homes the way families do, so it cleans it exactly how families want. It differentiates a rug from a wooden floor and automatically vacuums both but only mops wooden floors. Matic learns and understands a home in 3D, recognizing the difference between a shoe, a cable, and a dog toy, and cleaning around them the way a person would while maintaining category-leading user privacy. Matic processes all visual data on the device, not cloud, so that users’ data never leaves four walls of their home without their explicit permission.

Every major leap in computing has come from machines getting better at understanding how humans interact naturally: from the mouse for the PC to multi-touch for the smartphone to conversation for AI. Matic Cues marks that same shift for physical AI in the home: a robot that responds to the way families already talk to each other. While academia has spent decades researching how humans and robots should interact, Matic's answer is simpler: just talk to a robot the way you'd talk to another person. Humans have understood one another through cues, spoken and unspoken, for 200,000 years, Matic has enabled its robot to understand families the same way.

With Matic Cues, everyone in the home can command Matic. Starting today, owners (and future owners) can simply say:

• "Hey Matic, clean this" and point to a mess on the floor.
• "Hey Matic, clean the kitchen." "Clean the space under kitchen cabinets."
• "Come here." "Follow me." "Go to the living room." "Come to the sink."

...in any of 70+ languages. And with gesture recognition, anyone can point at a mess on the floor, say "Hey Matic, clean this," and watch it get to work.

"Humans have understood each other through cues for 200,000 years," said Mehul Nariyawala, co-founder of Matic. "A truly intelligent robot that is intuitive to use should learn how humans naturally communicate, instead of asking families to learn yet another new interface. That is the only way a robot can truly belong inside a home and become part of a family."

Matic's approach also stands apart on a second front: it is designed and assembled in the United States, and it's private by design. It is the only premium home robot built this way. That distinction is newly relevant. In late July, the FCC added foreign-produced "advanced robotic devices", a category that includes most robot vacuums, to its Covered List, restricting new foreign-made models from entering the U.S. market. Matic supports this move toward a single safety, security, and privacy standard for every robot maker, domestic and foreign.

Privacy is core to how Matic is built. All of Matic's intelligence runs on the device, and nothing is sent to the cloud unless the owner explicitly opts in, an approach shaped by the founders' years leading the security camera team at Nest, where they saw firsthand just how much families care about who can see inside their home. “Matic’s core tenet is that families should not have to jeopardize their privacy to have their home cleaned,” said Navneet Dalal, co-founder and CEO of Matic.

ABOUT MATIC

Matic builds fully autonomous home robots designed for families and the chaos of everyday homes. The company's flagship product, Matic ($1,245), is a first intuitive, elegant, and visually intelligent robot that vacuums and mops, using a five-camera vision system and proprietary 3D mapping using Spatial AI to see and understand a home the way a person would, with all processing done on-device for privacy. Nothing is sent to the cloud unless the user explicitly opts in. Originally founded in 2017 by computer-vision pioneers Navneet Dalal (co-founder and CEO) and Mehul Nariyawala (co-founder), Matic is designed and assembled in California, making it the most American and the only premium consumer home robot originating from the USA. Matic has earned a rare 10/10 from WIRED, a TIME Best Invention of 2024, and a top-three spot on Fast Company's Most Innovative Companies in Consumer Electronics for 2026.

Learn more at maticrobots.com