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American Infant Formula Company, Bobbie, Unlocks its Ohio Manufacturing Facility and Celebrates 1 Million Babies Fed, Establishing Ohio as a Leader in Domestic Infant Nutrition

Following three years of heavy capital investments in quality, safety, and state-of-art equipment, Bobbie accelerated production by 276% year-over-year

HEATH, Ohio--(BUSINESS WIRE)--Today, Bobbie, the mom-founded and led organic infant formula manufacturer, announces a historic milestone: nourishing 1 million American babies. When the U.S. infant formula supply chain faced unprecedented vulnerabilities in 2022, the path forward required a radical reinvestment in domestic manufacturing, rigorous safety excellence, and local workforce infrastructure. Bobbie answered the call for action and accountability to American parents by stepping up to become one of four infant formula manufacturers in the U.S. – and the only one owned and operated by a woman and mom.

Fast forward to today, having safely fed 1 million American babies – and this milestone coincides with a major operational triumph: reaching desired capacity at Bobbie’s state-of-the-art infant formula manufacturing facility in Heath, Ohio. Since 2023, Bobbie has made continuous, massive investments in capital, time, and advanced manufacturing equipment. Bobbie has successfully increased its production by 276% year-over-year. In that same time, Bobbie’s local Ohio manufacturing team has grown over 130%. This month officially marks Bobbie’s record-breaking month of production—the operational goal the company has been working towards for three years. Together, these achievements cement Bobbie as a formative leader in American infant nutrition and economic growth in Ohio.

As the only mom-led infant formula manufacturer in the country, and among the 2% of all female owned manufacturers nationwide, Bobbie expanded its technical leadership at the facility in the last year –bringing on Casey Bauer as Chief Operations Officer and James Ruddle as VP of Quality. This underscores Bobbie’s test-obsessed philosophy. While the industry has faced significant scrutiny and challenge over the last several years, Bobbie has doubled down on its commitment to radical transparency and manufacturing excellence. Their state-of-the-art manufacturing facility in Heath, Ohio, conducts over 2,000 quality and safety checks per batch.

As COO, Casey Bauer brings an extensive background in complex supply chain management and manufacturing excellence. He will lead Bobbie’s end-to-end operations, focusing on the continued expansion of the Ohio facility and the brand’s safety and quality standards.

“Unlocking infant formula production at this scale is a notoriously long and highly regulated process. Unlike traditional food manufacturing, infant nutrition requires extensive equipment validation, rigorous quality control pipelines, and best-in-class safety standards,” said Casey Bauer, Bobbie’s COO and Dad of two. “Our sustained investments over the last three years at our facility have centered on building a resilient, redundant supply chain from the ground up, ensuring that American families never have to worry about formula scarcity again.”

James Ruddle joins Bobbie with deep expertise in the infant formula industry, global quality systems and food safety. In his role as VP of Quality, he will oversee the brand’s industry-leading testing protocols, which include screening for over 500 contaminants and setting unprecedented heavy metal standards for the infant formula industy—stricter than those in the EU.

In honor of this milestone, Bobbie is hosting a celebration on Monday, June 22: 1 Million Babies Celebration, featuring a formal ribbon cutting, executive remarks, and an open-door facility tour with local and state lawmakers, Ohio-based organizations, and press.

"When we acquired this facility three years ago, we didn't just see a manufacturing plant—we saw the blueprint for a safer, more resilient industry, and with that, comes a heavy responsibility we do not take lightly," said Laura Modi, CEO and Co-Founder of Bobbie and Mom of four. "Unlocking this capacity didn't happen overnight; it took massive capital, relentless grit from our team on the ground, and a deep commitment to quality and safety excellence. We are incredibly proud to cement Bobbie’s position as a formative leader in Ohio’s economic growth, powered by a local workforce that is quite literally nourishing the next generation of American babies."

Since its launch in 2021, Bobbie has been at the forefront of the fight for better infant nutrition and parental rights. From being selected as one of Consumer Reports Top Choice infant formulas for heavy metal safety, co-creating Connie’s Bill and advocating for the Momnibus Act, Bobbie’s mission has always transcended the product.

Feeding 1 million babies is a testament to the demand for a formula brand that leads with empathy, science, and a bold approach to supporting all feeding journeys. As the company enters its next chapter, the team on the ground in Ohio is dedicated to ensuring that the next million babies will be supported by world-class quality standards and operations infrastructure.

For more information on Bobbie’s safety standards, visit: hibobbie.com/safety.

About Bobbie:

Bobbie is the only European-style infant formula manufactured end-to-end in the United States. Founded in 2018 by moms, for parents, Bobbie is on a mission to create a culture of confidence in infant feeding – and has been doing so since launching in 2021 as the first direct-to-consumer, subscription-based infant formula in the U.S. Today, Bobbie is the best-selling organic formula at Whole Foods Market and the only Organic infant formula on Costco shelves.

Bobbie offers a complete suite of four clinically crafted organic and grass-fed infant formulas, manufactured right here in America, making it the first and only mom-founded infant formula brand in the world to own its manufacturing end-to-end on American soil. Every formula is developed with leading pediatricians, nutrition scientists, and clinical experts to reflect the latest evidence-based infant nutrition science, and every batch undergoes 2,000+ quality and safety checks.

Purposefully sourced with simple, high-quality, organic ingredients and held to rigorous European nutritional standards, Bobbie has been independently recognized by Consumer Reports as a "Top Choice" infant formula across two consecutive rounds of heavy metal and contaminant testing (2025 and 2026)–with all four formulas rating non-detect or low for lead, arsenic, BPA, acrylamide, cadmium, and mercury.

For modern families who want the best organic infant formula without compromise, Bobbie delivers safety, transparency, and nutrition in every can–crafted right here in America, for American families. For more information, visit hibobbie.com.

Contacts

Media Contact: press@hibobbie.com

Bobbie


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Contacts

Media Contact: press@hibobbie.com

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