Southern Glazer’s Wine & Spirits Travel Retail Sales & Export Division Announces Distribution Agreement with Ste. Michelle Wine Estates

MIAMI & DALLAS--(BUSINESS WIRE)--Southern Glazer’s Wine & Spirits (Southern Glazer’s) —the world’s preeminent distributor of beverage alcohol—today announced an expanded distribution agreement with Ste. Michelle Wine Estates, an icon of the Pacific Northwest and the first premium wine company in Washington state.

As part of the expanded alignment, Southern Glazer’s Travel Retail Sales & Export Division will assume distribution of Ste. Michelle Wine Estates’ award-winning portfolio—including Chateau Ste. Michelle, 14 Hands, ETHOS, Liquid Light, Columbia Crest, ESTIVAL, and more—across the Caribbean, Central America, and South America.

The agreement expands upon Ste. Michelle Wine Estates and Southern Glazer’s longstanding national strategic alignment in the United States, which spans 36 markets and builds on more than three decades of successful collaboration.

“This exciting expansion strengthens our companies’ shared commitment to delivering world-class wine brands and enhanced customer support across key international markets,” said Kamara Snow, Vice President, General Manager, Southern Glazer’s Travel Retail & Export Division. “Our team is excited to bring enhanced scale, structure, and executional focus to unlock the Ste. Michelle portfolio’s full growth potential across the Caribbean, Central America, and South America.”

Ste. Michelle Wine Estates will benefit from Southern Glazer’s Travel Retail Sales & Export Division’s best-in-class regional team with deep local expertise and strong customer relationships. The collaboration is designed to enhance in-market execution, strengthen customer engagement, and accelerate long-term growth across Latin American markets.

“We are pleased to expand our collaboration with Southern Glazer’s as we continue to grow our presence throughout the region,” said Dan Heller, Chief Commercial Officer, Ste. Michelle Wine Estates. “We are confident this expanded alignment will create new opportunities to deepen our connection with customers and consumers throughout these dynamic markets.”

About Southern Glazer’s Wine & Spirits

Southern Glazer’s Wine & Spirits is the world’s preeminent distributor of beverage alcohol, building brands for moments that matter. The multi-generational, family-owned Company has operations in 47 U.S. markets and Canada, as well as brokerage operations through its Southern Glazer’s Travel Retail Sales & Export Division in the Caribbean, Central and South America. In 2026, Southern Glazer’s was recognized by Newsweek as one of America’s Greatest Workplaces for Culture, Belonging & Community. In 2025, Southern Glazer’s was recognized by Newsweek as one of America’s Greatest Workplaces for Diversity and America’s Greatest Workplaces for Women. Southern Glazer’s urges all retail customers and adult consumers to market, sell, serve, and enjoy its products responsibly. For more information visit www.southernglazers.com. Follow us on Facebook, X and Instagram @sgwinespirits.

About Ste. Michelle Wine Estates

Ste. Michelle Wine Estates, an icon of the Pacific Northwest, was the first premium wine company in Washington state, with roots dating back to 1933. For more than 90 years, we have set the standard for excellence, earning recognition as one of the most acclaimed premium wine companies in the United States. Today our wines are enjoyed in all 50 states in 100 countries. Our award-winning portfolio reflects an unwavering commitment to quality and sustainability, showcasing the distinctive character of Washington’s renowned growing regions. Ste. Michelle Wine Estates’ brands include Chateau Ste. Michelle, 14 Hands, Columbia Crest, Liquid Light, ESTIVAL, ETHOS, Spring Valley Vineyard, and Northstar from Washington State.