Kraft Natural Cheese Expands Portfolio With New Lactose-Free Product Line

Mild Cheddar and Mozzarella Shreds plus Mozzarella String Cheese Deliver Great Taste Without Lactose

CHICAGO--(BUSINESS WIRE)--Kraft® Natural Cheese announced the launch of its new Lactose-Free product line, expanding its portfolio to meet growing demand for dairy options that support a range of dietary needs without compromising on taste.

Available in three varieties – Mild Cheddar Shredded Cheese, Mozzarella Shredded Cheese and Mozzarella String Cheese – each new product is made with real dairy and delivers the flavor consumers know and love, but now with 0g of lactose.

“As consumer needs continue to evolve, we are focused on delivering products that make it easier for more people to enjoy the foods they love,” said Dhriti Batra, Director of Kraft Natural Cheese at Lactalis Heritage Dairy. “Our Lactose-Free shreds and string cheese bring the same trusted taste and quality that Kraft Natural Cheese is known for, but now in a way that fits seamlessly into more lifestyles and everyday routines.”

Kraft Natural Cheese’s new Lactose-Free products are crafted with added lactase, an enzyme commonly used in lactose-free milk that helps break down lactose, and are designed for versatility across everyday meals and snacks. The shredded varieties come in a resealable pouch for freshness and melt easily into recipes, like your favorite pastas, wraps, salads, baked potatoes and more, while the Mozzarella String Cheese offers a convenient, on-the-go snacking option with 12 individually wrapped portions per bag.

The Kraft Natural Cheese Lactose-Free product line is now available at select national retailers with additional doors to follow in the coming months.

For more information and for recipe inspiration, visit www.kraftnaturalcheese.com or follow the brand on Instagram @kraft.naturalcheese.

About Kraft Natural Cheese

Kraft Natural Cheese has been a trusted household name since 1904, delivering exceptional quality and flavor to mealtimes around the world. With a commitment to craftsmanship and innovation, Kraft Natural Cheese continues to be the go-to choice for families and food enthusiasts alike with its broad portfolio of natural cheeses including shreds, chunks and slices. As part of the Lactalis Heritage Dairy portfolio of brands, Kraft Natural Cheese has more than 150+ years of combined dairy experience reflected in its cheesemaking. For more information and for recipe inspiration, visit www.kraftnaturalcheese.com or follow the brand on Instagram @kraft.naturalcheese.

About Lactalis USA

Lactalis USA is committed to enriching lives by producing nutritious and great-tasting dairy products. The company offers an unrivaled house of beloved dairy brands in the United States including Galbani® Italian cheeses, Président® specialty cheeses and gourmet butters, Kraft® brands in natural and grated cheeses, Breakstone’s® cottage cheese, ricotta and sour cream, Cracker Barrel® cheese, Black Diamond® cheddar cheese, Parmalat® milk, yogurt brands such as siggi’s®, Stonyfield Organic®, Brown Cow™, Green Mountain Creamery®, Mountain High®, Yoplait®, Go-Gurt®, :ratio®, Oui® and Karoun®, Gopi®, Arz® and other brands in the ethnic channel. The following registered trademarks are used under license: Yoplait® Go-Gurt®, and Oui® owned by Yoplait Marques SNC, and KRAFT® owned by Kraft Foods.

In the United States, the company has approximately 5,000 employees, with 13 manufacturing facilities located in 9 states, and corporate offices in New York City, San Fernando, Calif., Chicago, Ill., Minneapolis, Minn., Buffalo, N.Y. and Bedford, N.H. Lactalis USA is part of Lactalis Group, the world’s leading dairy company, a French family business founded in 1933 in Laval, France.

For more information about Lactalis USA’s divisions, visit www.lactalisamericangroup.com