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Shakeology by BODi Enters Retail Stores Nationwide, Marking a Major Expansion in the Company’s Nutrition-Led Strategy

The original protein and superfood shake will debut in retail nationwide at Sprouts Farmers Market

BODi expands national retail reach through strategic partnership with KeHE Distributors

EL SEGUNDO, Calif.--(BUSINESS WIRE)--BODi (NASDAQ: BODI), the proactive wellness company delivering nutrition, supplements, and proven fitness programs that help people take control of their health inside and out, today announced that its premium protein and superfood nutrition solution, Shakeology®, will launch at more than 80 Sprouts Farmers Market locations nationwide on May 18. BODi has also secured a strategic partnership with KeHE Distributors, a national distributor focused on natural, organic, fresh, and specialty products, expanding with KeHE’s potential reach across grocery, supermarket, and online channels to more than 30,000 retail locations.

Originally introduced in 2009, Shakeology pioneered the protein and superfood shake category, providing a simple way to get essential nutrients from fruits and vegetables in a single 160-calorie shake. Since launch, Shakeology has generated more than $4 billion in cumulative sales through direct-to-consumer channels and has delivered more than 1 billion servings.

For the first time, consumers will find Shakeology on shelves at Sprouts nationwide in a convenient seven-serving bag, priced at $34.99 and available in four flavors:

  • Chocolate Whey
  • Chocolate Vegan
  • Tropical Strawberry Vegan
  • Vanilla Vegan

“Shakeology started as my own personal need as a better way to get real nutrition into my diet without sacrificing taste,” said Carl Daikeler, co-founder and CEO of BODi. “Expanding into retail is a natural progression, and I’m proud and excited to see it at Sprouts, making it easier for more people to access a proven, everyday nutrition solution that’s already delivered real results for millions.”

Shakeology is formulated as an all-in-one superfood and protein nutrition shake, combining high-quality protein with fiber, prebiotics and probiotics, vitamins, minerals, and more than 30 superfoods, including adaptogens, digestive enzymes, antioxidants and greens. The vegan formula delivers 16 grams of protein from a plant-based blend of peas, quinoa, rice and flax, while the whey formula provides 17 grams of protein from whey isolate and also includes the same plant-based ingredients, all in a single serving of around 160 calories when mixed with water.

The product is designed to help support energy, gut health, digestion and regularity, while promoting lean muscle, bone health and a healthy immune system. Shakeology also helps protect against free radicals and oxidative stress, reduce cravings, and support weight loss as shown in a clinical study1 published in the Journal of Nutrition with participants who consumed Shakeology.

BODi Expands Distribution To Solidify Its Multi-Channel Growth Strategy

BODi’s strategic distribution partnership with KeHE aims to significantly increase accessibility for Shakeology, helping position the brand for rapid scale. The Shakeology launch into Sprouts, led to the partnership with KeHE, representing a critical inflection point in BODi’s retail expansion.

“We’ve seen that the strongest results come from combining effective nutrition with our proven digital fitness,” added Daikeler. “What’s changed is that nutrition has become the most efficient entry point for many people. Since the supplement market is more than 12 times the size of digital fitness, launching Shakeology into retail and partnering with KeHE gives us a new opportunity to reach millions.”

With KeHE’s expansive network and deep relationships across the natural food and wellness retail landscape, BODi is now positioned to quickly expand into new accounts and channels. As part of this strategy, BODi is also expanding its nutrition portfolio across some of its most recognizable brands, including P90X and INSANITY. In addition to the new line of P90X supplements that launched in March 2026, planned innovations include testing new energy beverages in select markets, a ready-to-drink Shakeology product, and protein bars expected to launch later this year.

Each Shakeology purchase includes free access to BODi’s digital fitness platform, reinforcing the company’s integrated approach to proactive wellness, ultimately combining daily nutrition with structured, results-driven fitness.

To locate the nearest Sprouts store, go to: www.sprouts.com/stores. Shakeology can also be purchased directly on BODi.com where it’s available in additional flavors including Café Latté and Cookies & Creamy.

¹Based on a 12-week randomized, double-blind, placebo-controlled clinical study published in the Journal of Nutrition.

About BODi and The Beachbody Company

BODi is a proactive wellness company delivering nutrition, supplements and proven fitness programs that help people take control of their health inside and out. With nearly three decades of experience, BODi, formerly Beachbody, has evolved from a leader in home fitness into a comprehensive health and fitness ecosystem designed to help people achieve their goals and lead healthier, more fulfilling lives. Anchored by science-backed nutrition solutions like Shakeology and supported by its portfolio of proven fitness and habit-building programs, including P90X and INSANITY, BODi is creating a more accessible and effective path to long-term health.

Since its inception, BODi has supported more than 30 million customers in achieving lasting results. The company continues to innovate across nutrition and digital fitness to deliver simple, proven solutions for modern lifestyles.

To subscribe and shop, visit BODi.com. For company and investor information, please visit TheBeachbodyCompany.com.

Contacts

Media Relations:
BODi@aiir.agency

Investor Relations:
IR@BODi.com

BODi

NASDAQ:BODI

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Contacts

Media Relations:
BODi@aiir.agency

Investor Relations:
IR@BODi.com

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