National Life Group Releases its 2025 Annual Report and Business Highlights

MONTPELIER, Vt.--(BUSINESS WIRE)--National Life Group released its 2025 Annual Report, which highlights the company’s bigger, better, bolder approach to solid, steady and sustainable growth. It also released its popular Business Highlights which is a snapshot of the good the company did in 2025.

“These results reflect the hard work and innovation of our people and position National Life Group among the top ten life insurance companies as ranked by LIMRA,” Chair, CEO and President Mehran Assadi said. “Even more important are the deep and lasting relationships we build with our agents and associates, which remain central to who we are.”

Among the accomplishments noted in the 2025 Annual Report:

• $65.7 billion in assets under management¹
• $634 million in life insurance sales²
• $229 million in flexible annuity sales²
• $3 billion in Single Premium Deferred Annuities²
• $703 million in core earnings¹
• 6,179,790 meals donated to those in need through the National Life Group Do Good Fest concert series as well as through the National Life Group Foundation
• 1,092 National Life Group LifeChanger of the Year nominees from all 50 states
• 2025 Wall Street Journal Best Whole Life Companies³
• 2025 Ward’s 50
• 2025 Datos Insights Insurance Technology Practice Innovation Award

About National Life Group

National Life Group has been keeping promises since 1848, providing access to flexible, secure life insurance and annuities for families, businesses, educators, and first responders nationwide. With an independent, entrepreneurial spirit, our values are to “Do good, Be good, Make good” for our customers, agents, employees, and the communities we serve. Learn more at NationalLife.com.

National Life Group® is a trade name of National Life Insurance Company (NLIC), Montpelier, VT founded in 1848, Life Insurance Company of the Southwest (LSW), Addison, TX chartered in 1955, and its affiliates. Each company is solely responsible for its own financial condition and contractual obligations. LSW is not an authorized insurer in New York and does not conduct insurance business in New York. NLIC, the flagship of National Life Group was founded in 1848, and all references to 1848 are attributable to NLIC.

Products are issued by National Life Insurance Company and Life Insurance Company of the Southwest.

¹ Based on the consolidated results as of and for the year ended December 31, 2025, stated on the basis of U.S. Generally Accepting Accounting Principles (GAAP) of NLV Financial Corporation (NLVF) and its subsidiaries and affiliates, including National Life Insurance Company (NLIC) and Life Insurance Company of the Southwest (LSW). NLVF and its subsidiaries and affiliates operate as a unified organization under the trade name of National Life Group (NLG). Total assets exclude unrealized gains (losses) and associated balances. The measurement of core earnings only exists on a consolidated GAAP basis. Statutory basis financial figures as of December 31, 2025: NLG consolidated admitted assets were $55.7B and liabilities were $52.4B. NLIC admitted assets were $13.1B and liabilities were $9.8B.

² Life sales include total weighted new annualized premium for NLIC and LSW. Flow annuity (new anticipated annual premium contributions) and single premium deferred annuity sales include total deposits for NLIC and LSW. For the year ended December 31, 2025 NLIC life insurance WNAP were $61M, flow annuity total deposits were $7M, and SPDA total deposits were $125M.

³ Wall Street Journal, “Best Whole Life Insurance Companies of 2025,” Amy Danise, Kimberly Lankford, October 28, 2025