BeautyMatter Announces Song Candy Media as NEXT 2024 Award Winner: Best Social Media & Influencer Agency

LOS ANGELES--(BUSINESS WIRE)--Song Candy Media is proud to announce that we have won Best Social Media + Influencer Agency in the 2024 BeautyMatter NEXT Awards. This prestigious recognition underscores our commitment to innovation, creativity, and leadership in the beauty industry, setting us apart as one of the leading forces shaping the future of beauty.

"This recognition is a testament to our belief that the most impactful content isn’t just broadcasted but engages and connects with people on a meaningful level. At Song Candy Media, we’re proud to put communities at the heart of everything we do. Thank you to our amazing clients, talented team, and partners who helped bring our shared vision of community marketing to life. This is for all of us,” said cofounders Christine Hunt and Gabbie Bradford.

The BeautyMatter NEXT Awards are designed to highlight the game-changers and innovators shaping the future of beauty. From industry giants to high-growth independents, the awards celebrate those who are disrupting the market and creating impactful solutions. Our win reinforces that Song Candy Media is not just participating in the conversation but leading it.

Winners were selected through a rigorous judging process by an independent panel of industry experts, focusing on impact, relevancy, and innovation. This transparency and commitment to fairness make a NEXT Award one of the highest honors in the industry.

“Our intention with the awards is to create a level playing field, from the largest multinationals to high-growth indies and to recognize the entire ecosystem of the beauty value chain from brands and suppliers around the globe,” BeautyMatter founder and CEO Kelly Kovack said of the NEXT Awards. “We believe everyone should have a fair shake at winning industry awards. It is not a popularity contest and you cannot buy your way to a win. NEXT Awards are determined solely based on the merit of the entry by independent judges selected for their subject matter expertise.”

Winners were announced at the 2024 BeautyMatter NEXT Summit on October 24th in Downtown LA. Song Candy Media is excited to build on this achievement, and we’re ready to keep innovating, growing, and delivering unparalleled value to our customers, partners, and the beauty community at large.

For more information about the BeautyMatter NEXT Awards and the full list of winners, please visit beautymatter.com.

About Song Candy Media:

Founded by a powerhouse team of digital marketing and music production veterans in 2020, Song Candy Media (SCM) is the first-of-its-kind Community-Marketing Agency. For SCM, Community Marketing is an approach to driving brand growth through content that prioritizes creativity, connection, and community. We view content as the vital bridge that connects brands with their audience. Our journey began with the recognition that the creative aspect is responsible for driving up to +75% of campaign performance, yet continues to be an underserviced area. SCM drives connection by developing content that is entertaining, relatable, and steeped in cultural relevance. Partnering with brands like P&G, Neutrogena, K18 Hair, Youth To The People, Olaplex, and NOYZ - our approach is backed by social trend data, music science, and audience insights to give content a "sticky" factor that has helped our clients to stand out amongst their category and be remembered and beloved within their communities. Visit songcandy.com to learn more.