LOS ANGELES--(BUSINESS WIRE)--Ridge, the brand reinventing the items we carry everyday through patented wallets and accessories, is proud to announce that Marques Brownlee (MKBHD), one of YouTube’s most-influential creators and tech reviewers, will join the brand as an Executive Board Member, Equity Investor, and Chief Creative Partner. MKBHD will leverage his experience reviewing thousands of leading tech and consumer products to direct Ridge brand strategy and design limited-edition wallet and accessory collections, the first of which will launch in April 2024.
This investment furthers a relationship that began in 2020 when MKBHD first began working with Ridge. He has been a vocal fan of Ridge accessories since that time, and this investment will deepen the relationship by bringing together Ridge's commitment to quality and functionality with Brownlee's unparalleled influence in the tech space and understanding of the modern consumers' evolving needs.
"This is an exciting opportunity to go beyond a one-time product collaboration and more deeply influence a company whose products I love and use daily. This is the first time I’ve committed to a brand at this level, and I’m excited to become a larger part of Ridge's journey and see how we can change the products that we all carry everyday,” said MKBHD founder Marques Brownlee.
More than four million people own Ridge’s iconic Ridge Wallet, and the company is the top-selling Everyday Carry brand on the market boasting an impressive 40% year-over-year growth.
"Marques has built a brand on high standards and authenticity, which aligns perfectly with Ridge's commitment to creating quality products that stand the test of time. As someone who knows our products as a customer, his lens on product design, function, and quality is invaluable, and we’re incredibly honored to have him take on a greater role in our next chapter,” said Sean Frank, Ridge CEO.
To learn more, please visit www.ridge.com.
About Ridge: Ridge was founded in 2013 by a father-son team, Daniel and Paul Kane, who believed that good products should be designed for life. From the original patented everyday carry wallet that today is now carried by over 4 million men and women, the Ridge brand has grown to deliver a full range of everyday goods. They design uncomplicated, functional products that are ready for anything and everything. Ridge’s materials are chosen with care and a thoughtful connection to the insights of its growing community — setting their North Star to improve what people carry and how they travel every day. For more information, visit www.Ridge.com. Together, we can do more with less.
