Dolph Lundgren Stars in FLIP A CÖIN, Original Unscripted Show for Ryan Reynolds’ Maximum Effort Channel - Watch the Trailer Now

FLIP A CÖIN Premieres On Maximum Effort Channel, A Partnership With Fubo, On Wednesday January 17th At 9:30 PM ET

NEW YORK--(BUSINESS WIRE)--Maximum Effort Channel, a partnership between Fubo and Ryan Reynolds’ Maximum Effort, premiered the trailer for FLIP A CÖIN, an unscripted show starring Dolph Lundgren, today. The show, airing on Wednesday, January 17th at 9:30 p.m. ET, will consist of 12 episodes, each featuring iconic Swedish actor and filmmaker Dolph Lundgren flipping a coin.

Yes, this is a real show. You can see the trailer HERE.

‘Yes, I am in this show. I don’t quite understand why, but they tell me it will be huge in Sweden, so it must be great. Nu kör vi!,” said FLIP A CÖIN star Dolph Lundgren. “This is a dream come true. I’ve loved flipping coins since I was a little kid.”

Maximum Effort Co-Founder and FLIP A CÖIN Executive Producer George Dewey added, “This show was crafted for people who love Dolph Lundgren and Malin Åckerman or people who love Swedish things or people who enjoy placing wagers, a gentleman’s or otherwise, as they watch television. We figured that pretty much covered everyone but to be honest, we never really focus grouped it.”

Flip A Cöin
Logline: Dolph Lundgren flips a coin.
Trailer: Here
Key Art: Here
First Look: Here
Talent: Dolph Lundgren and Malin Åckerman
Credits: Executive Producers: George Dewey, Pamela Duckworth, David Gandler, Kevin Hill, Jason Curtis, Oren Brimer, Brooke Loonan, Shayne Brookstein, and Josh Rathmell

Maximum Effort Channel, curated by Ryan Reynolds and the Maximum Effort team in partnership with Fubo, is available to watch on Fubo as well as Amazon Freevee, LG Channels, Plex, Sling Freestream, Tubi, VIDAA, VIZIO Watchfree+ and Xumo Play.

About Maximum Effort

Maximum Effort makes movies, tv series, content and cocktails for the personal amusement of Hollywood Star Ryan Reynolds. We occasionally share them with the general public. Producers of the Deadpool films, Free Guy, The Adam Project and Welcome to Wrexham.

About Fubo

With a global mission to aggregate the best in TV, including premium sports, news and entertainment content, through a single app, FuboTV Inc. (d/b/a Fubo) (NYSE: FUBO) aims to transcend the industry’s current TV model. The company operates Fubo in the U.S., Canada and Spain and Molotov in France.

In the U.S., Fubo is a sports-first cable TV replacement product that aggregates more than 300 live sports, news and entertainment networks and is the only live TV streaming platform with every Nielsen-rated sports channel (source: Nielsen Total Viewers, 2022). Leveraging Fubo’s proprietary data and technology platform optimized for live TV and sports viewership, subscribers can engage with the content they are watching through an intuitive and personalized streaming experience. Fubo has continuously pushed the boundaries of live TV streaming. It was the first virtual MVPD to launch 4K streaming and MultiView, which it did years ahead of its peers.

Learn more at https://fubo.tv