Preorder at B&H Photo Video: Panasonic Announces S 100mm F2.8 Lumix Full Frame Macro Lens

NEW YORK--(BUSINESS WIRE)--B&H is pleased to share that Panasonic has announced the Lumix S 100mm f/2.8 Macro Lens, leveraging advances in mechanical and optical design to create the smallest and lightest medium telephoto macro lens in its class.

The latest and longest of the Lumix S prime lenses, the Panasonic 100mm f/2.8 Macro lens offers versatility and high performance in a small, easy-to-carry form factor. The focal length makes it ideal for portraits, natural images with precise perspective, or, namely, macro close-ups, with an 8" minimum focusing distance and life-size 1:1 maximum magnification ratio.

The Lumix S 100mm f/2.8 delivers crisp image sharpness while maintaining its compactness by incorporating three aspherical elements, two ultra extra-low dispersion elements, and one extra-low dispersion element. Additionally, this design greatly contributes to reducing chromatic and spherical aberrations.

Panasonic Lumix S 100mm f/2.8 Macro Lens https://www.bhphotovideo.com/c/product/1802181-REG/panasonic_s_e100_lumix_s_100mm_f_2_8.html

Key Features

• Full-Frame | f/2.8 to f/22
• Fast Macro Prime
• Dual AF System: Linear & Stepping Motors
• 1:1 Magnification, 8" Minimum Focus
• Two UED Elements, One ED Element
• Three Aspherical Elements
• 9-Bladed Circular Diaphragm
• Dust- and Splash-Resistant Design

The advancements in lens design also benefit the lens’s focal performance. By controlling the two independent focusing groups of the double focus system, the lens achieves high-speed, high-precision AF control.

For videographers, the lens minimizes focus breathing while focus ring control allows for fixed or adjustable focus movement speeds. A new focus ring mechanism uses a giant magnetoresistance sensor for delicate manual focusing across the entirety of the focus range. The lens also supports a focus bracketing function, allowing photographers to capture images at multiple aperture settings with a single press of the shutter button.

Read and learn more about the Panasonic Lumix S 100mm F2.8 Macro Lens at B&H Explora https://www.bhphotovideo.com/explora/photography/news/panasonic-announces-the-compact-lumix-s-100mm-f28-macro-lens

About B&H Photo Video As the world's largest source of photography, video, and audio equipment, as well as computers, drones, and home and portable entertainment, B&H is known worldwide for its attentive, knowledgeable sales force and excellent customer service, including fast, reliable shipping. B&H has been satisfying customers worldwide for over 50 years.

Visitors to the website can access a variety of educational videos and enlightening articles. The B&H YouTube Channel has an unmatched wealth of educational content. Our entertaining and informative videos feature product overviews from our in-house specialists. You can view the B&H Event Space presentations from many of the world's foremost experts and interviews with some of technology's most dynamic personalities. Tap into this exciting resource by subscribing to the B&H YouTube Channel here. In addition to videos, the B&H Explora blog presents new product announcements, gear reviews, helpful guides, and tech news written by product experts and industry professionals, as well as our award-winning podcasts.

When you're in Manhattan, take a tour of the B&H Photo SuperStore, located at 420 Ninth Avenue. The techno-carousel spins all year round at the counters and kiosks at B&H. With hundreds of products on display, the B&H Photo SuperStore is the place to test-drive and compare all the latest gear.