B&H Photo Named as USA Today’s #6 Most Trusted Brand in America

USA Today recognizes the high level of trust that B&H has built with customers over 53 years.

NEW YORK--(BUSINESS WIRE)--B&H Photo, the leading and now most trusted retailer of photo, video, audio, computers, and technology products, announced today that it has been recognized as #6 of America’s 500 Most Trusted Brands 2025 by USA Today. The recognition comes from USA Today’s large-scale study that included in-depth consumer surveys, analysis of brand reviews and data from social media platforms and in-depth analysis of brand sentiment data.

“All of us at B&H work hard every day to earn the trust of every customer whom we serve. We are grateful to be recognized for doing what we love to do -- serving customers with the expert advice, old-school customer service, the biggest in-stock selection in the industry, and tremendous value,” said Jeff Gerstel – Chief Marketing Officer – B&H Photo.

“It is a tremendous honor to be recognized as #6 out of the 500 brands that made USA Today’s list. This recognition underscores our daily efforts to provide expert advice and earn the support of customers by building connections that go beyond transactions,” Mr. Gerstel added.

USA Today’s America’s Most Trusted Brands 2025 highlights 500 brands across 40 industries in the United States that consumers trust most. Results were determined using various measures, including reviewing public data and conducting a large-scale confidential online survey among U.S. customers, according to the ranking's methodology.

More than 24,000 customers and over 359,000 brand reviews provided insights across five core brand trust categories, including likelihood of purchase, alignment with personal values, emotional connection, reliability, and trust and transparency.

To limit responses to real-world experiences, customers were asked to evaluate companies they were familiar with and had personal experiences with. Participants included adults between 18 and 70 with a 50-50 male-to-female ratio.

About B&H Photo Video

As the world's largest source of photography, video, and audio equipment, as well as computers, drones, and home and portable entertainment, B&H is known worldwide for its attentive, knowledgeable sales force and excellent customer service, including fast, reliable shipping. B&H has been satisfying customers worldwide for over 50 years.

Visitors to the website can access a variety of educational videos and enlightening articles. The B&H YouTube Channel has an unmatched wealth of educational content. Our entertaining and informative videos feature product overviews from our in-house specialists. You can view the B&H Event Space presentations from many of the world's foremost experts and interviews with some of technology's most dynamic personalities. Tap into this exciting resource by subscribing to the B&H YouTube Channel here. In addition to videos, the B&H Explora blog presents new product announcements, gear reviews, helpful guides, and tech news written by product experts and industry professionals, as well as our award-winning podcasts.

The B&H Payboo Credit Card offers the industry's best instant savings and special financing, subject to credit approval. Visit B&H's Payboo Page to learn more and apply.

Bild Expo 2025 - A Two-Day Celebration of Photography, Content Creation, and Filmmaking

"Bild Expo is more than just an event—it's an energetic gathering of like-minded creatives from all corners of the content world," said Jeff Gerstel, Chief Marketing Officer at B&H Photo. "We're beyond excited to create this special opportunity for content creators, photographers, videographers, podcasters, and filmmakers at all levels to learn, connect, and be inspired by the leaders of our industry and the latest gear."

Register Today!
Secure your spot now! Visit www.bildexpo.com to register and keep updated on event details. https://www.bildexpo.com/2025/registration

When you're in Manhattan, take a tour of the B&H Photo SuperStore, located at 420 Ninth Avenue. The techno-carousel spins all year round at the counters and kiosks at B&H. With hundreds of products on display, the B&H Photo SuperStore is the place to test-drive and compare all the latest gear.