-

Monsters’ Newest Member, DJ Carmella Creeper, Drops “Monster Mash Remix” Ahead of Halloween Season

The Monsters squad is releasing limited-edition merch to accompany DJ Carmella’s remix and celebrate the return of the beloved Monsters Cereal

MINNEAPOLIS--(BUSINESS WIRE)--Monsters Cereals featuring Halloween’s hottest haunters are back on shelves this summer and are now joined by the new Carmella Creeper. The fan-favorite lineup first came together to release “The Monster Mash” song in 2021 in celebration of the crew’s 50th anniversary, and it was a hit. Now, DJ Carmella is dropping what’s sure to be the hottest song of spooky season: “Monster Mash Remix.” Carmella has remixed the chart-topping single with an edgy, EDM sound for a new generation of Monsters Cereal fans.

“We saw so much fan love for ‘The Monster Mash’ two years ago, and even more excitement for our newest Monster, Carmella Creeper, when we introduced her to the world earlier this summer. What better way to celebrate the season this year than to tap into Carmella’s talent to put her own spin on the song and create new deathly beats for the perfect TikTok-worthy remix,” said Mindy Murray, Director, Brand Experience, Morning Foods at General Mills.

Fans can get in the spirit and show off their scary-good dance moves on TikTok using #MonsterMashRemix. “Monster Mash Remix” is now available for streaming on all major platforms, including Spotify, Apple Music and YouTube as well as monsterscereal.com.

The remix isn’t the only thing the Monsters are dropping. For the scariest of superfans, exclusive, limited-edition merch will go on sale on monsterscereal.com on the spookiest day of the year, Friday, Oct. 13. Fans can get decked out in Monsters gear from head to toe just in time for Halloween, including:

  • Band tees – one featuring Halloween’s hottest haunters and the other featuring DJ Carmella
  • Trucker Hat and a Monsters stickers bundle that celebrates the fresh new Monster Mash Remix
  • Tote bags perfect for collecting all your Halloween trick-or-treating goodies

Keep an eye out for this year’s full Monsters Cereal line-up on shelves, including Carmella Creeper, Count Chocula, Franken Berry, Boo Berry and Monster Mash Remix Cereal – a fresh take on the 50th anniversary mash-up featuring all six Monsters flavors in one box. Monsters Cereals are available now at retailers nationwide starting at $3.99.

To learn more about the DJ Carmella Creeper and her remix as well as the rest of the Monsters, follow @generalmillscereal on Instagram, @monsterscereal on TikTok and visit monsterscereal.com.

About General Mills

General Mills makes food the world loves. The company is guided by its Accelerate strategy to drive shareholder value by boldly building its brands, relentlessly innovating, unleashing its scale and standing for good. Its portfolio of beloved brands includes household names such as Cheerios, Nature Valley, Blue Buffalo, Häagen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Yoplait, Totino’s, Annie’s, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis, Minnesota, USA, General Mills generated fiscal 2023 net sales of U.S. $20.1 billion. In addition, the company’s share of non-consolidated joint venture net sales totaled U.S. $1.0 billion.

Contacts

General Mills Communications
763-764-6364
media.line@genmills.com

Edelman
Lauren Durham
lauren.durham@edelman.com

General Mills

NYSE:GIS

Release Versions

Contacts

General Mills Communications
763-764-6364
media.line@genmills.com

Edelman
Lauren Durham
lauren.durham@edelman.com

More News From General Mills

Sweet, Sour and Spicy: General Mills Taps into Flavor Trends with New Gushers, Fruit by the Foot and Fruit Roll-Ups Varieties

MINNEAPOLIS--(BUSINESS WIRE)--General Mills is tapping into the season’s hottest taste trends, unleashing an irresistible lineup up of new fruit snacks designed to thrill the taste buds and ignite social feeds. From viral sour challenges to sweet-and-spicy snack hacks trending across TikTok, fans have been remixing their favorite fruit snacks, and now General Mills is giving them exactly what they’ve been looking for. Leading the lineup, Gushers Super Sour and Gushers Sweet & Fiery are maki...

Blue Buffalo™ Celebrates National Pet Month with Donations to Best Friends Animal Society

MINNEAPOLIS--(BUSINESS WIRE)--In celebration of National Pet Month, Blue Buffalo™ is donating up to $250,000 for shelter pets in partnership with leading national nonprofit Best Friends Animal Society. National Pet Month is a time to support pets in need through adoption and giving back, and as the official pet food and treats partner of Best Friends since August 2024, Blue Buffalo is helping pet parents give back this month. Through May 29, shoppers can earn up to $13 cash back by purchasing e...

Blue Buffalo’s™ Fan-Favorite BLUE Nudges™ Treats Now in Minis This Summer

MINNEAPOLIS--(BUSINESS WIRE)--Blue Buffalo is helping dogs of all sizes partake in summer mealtime moments by introducing the new BLUE Nudges™ Minis. This bite-sized take on the fan-favorite BLUE Nudges treats means four-legged family members can enjoy more high-quality, crave-worthy rewards throughout the day, turning everyday routines into celebratory occasions. Arriving just in time for grilling season, BLUE Nudges Minis are made with the same delicious meaty flavors that dogs love, inspired...
Back to Newsroom