TORONTO--(BUSINESS WIRE)--Playmaker Capital Inc. (TSX-V: PMKR) (“the Company” or “Playmaker”), the digital sports media company that delivers authentic content experiences through its portfolio of sports media brands, announced today that its US sports media business, Yardbarker Media, sponsored golfer, Alan McLean, will be teeing off in the US Senior Open this weekend after qualifying for the major tournament earlier this year. Yardbarker Media will serve as a sponsor of Alan McLean for the duration of the 2023 PGA TOUR Champions.
A proverbial “Tin Cup”, Mr. McLean became a professional golfer in 1995 and has played in several PGA tournaments since. After stepping back from professional golf in 2017, Mr. McLean re-entered competitive tournament play in 2020. Just this past week, Mr. McLean finished T33 at the 2023 Dick’s Sporting Goods Open, ahead of past PGA Championship and The Open Championship winner, John Daly. Mr. McLean qualified for the upcoming US Senior Open, one of five major championships in senior golf, after posting a 5-under, 67, at the Hawk Hollow Qualifier in May.
Yardbarker Media owns and operates a collection of email newsletters, social pages and a web property focused on North American sports and betting. With a daily newsletter subscriber base of more than 400,000 and monthly web sessions in excess of 17 million, Yardbarker Media is one of the most popular and widely engaged sports media brands amongst both sports fans and bettors across North America.
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ABOUT PLAYMAKER CAPITAL INC.
Playmaker (TSX-V: PMKR; OTC: PMKRF) is a digital sports media company that acquires and integrates premier fan-centric media brands, curated to deliver highly engaged audiences of sports fans to tier one advertisers, online sports betting operators, and sports federations and leagues. Leveraging its in-house technology stack, Bench, and with a 360-degree view of sports fans, Playmaker delivers authentic digital content experiences for sports fans and best-in-class results for its partners across the Americas.
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