Aragon Research Names uStudio Leader in Enterprise Video

Evaluation Based on Completeness of Strategy and Performance

AUSTIN, Texas--(BUSINESS WIRE)--uStudio, a media and podcasting platform for the enterprise, announced that it was named a “Leader” in Aragon Research’s Research Globe for Enterprise Video, 2021. The firm evaluated more than 15 providers based on completeness of strategy, company performance and market reach. Among several of uStudio’s capabilities, Aragon noted the company’s white-label mobile and desktop podcasting applications, which offer a consumer-like workforce media experience that delivers corporate content through channels, shows, episodes and playlists.

“Amid a swell of new investments in enterprise media communications, uStudio offers a diverse platform that engages the workforce in an increasingly remote work era,” said Jim Lundy, CEO of next-generation technology research firm Aragon Research. “uStudio’s innovative private and secure podcast apps give leaders a new channel for sales coaching, onboarding, learning and Town Hall meetings.”

While this report has historically been hyper-focused on video, this year’s release highlights podcasting as an important emerging sector of the enterprise media market. Podcasting is becoming a differentiator in providing optimal employee and customer experiences, especially in the remote work era.

“We’re honored to be named a Leader in this year’s enterprise video report. Aragon continues to recognize the need for making audio and video a strategic part of every employee engagement, training and corporate communications experience,” said Jen Grogono, CEO of uStudio. “With the emergence of new innovative channels like podcasting, we’re helping businesses significantly advance workforce alignment, motivation and employee productivity.”

This is the 4th year for uStudio to be named a “Leader” in the Enterprise Video Globe report, and the 6th consecutive year to be included. The Aragon Research Globe for Enterprise Video, 2021 is available on the Aragon Research website.

About uStudio:

uStudio, Inc. is the premier enterprise media platform for today’s digital workplace. uStudio’s private podcast applications allow businesses to host and deliver corporate audio, video and live content in a modern, Netflix-style UX - reaching increasingly remote and hard-to-engage employees more successfully than alternative channels. uStudio is used extensively for sales and workforce training, employee onboarding and corporate communications. The company’s patented platform, interactive media players and rich APIs are used for custom workflows and integrations for adapting business processes to the future of work. Market leaders such as 7-Eleven, Boston Consulting Group, Nike, Kohls, Dell, Alcon and Manulife depend on uStudio to more effectively use media across the business. For more information about uStudio, please visit: https://ustudio.com.

Disclaimer:

Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them "AS IS," without warranty of any kind.