PEAK6 Adds Insurance Industry Executive Deb Franklin to Build Insurance Operation

CHICAGO--()--PEAK6, an investing and technology company, announced today that Deb Franklin has been named Managing Director. In this new role, she will lead efforts to build an insurance operation.

Franklin is an experienced executive with an impressive track record of building and growing sustainable businesses. As Managing Director, Franklin will combine her entrepreneurial spirit and insurance industry expertise, including extensive flood insurance experience, to develop a new insurance operation within PEAK6. She will report to PEAK6 Partner George Ruhana and work with senior executives across the firm and its portfolio companies to identify opportunities to build and scale insurance capabilities.

“Deb brings extremely valuable insurance industry expertise and unmatched energy to this important new role. As we continue to grow our footprint in the insurance industry, we will rely on her leadership to build an insurance operation the way it ought to be,” said PEAK6 co-founder Jenny Just.

Franklin possesses deep expertise in driving sales and profits through the management of diverse independent agency networks. Her sales success can be attributed to her cross-functional leadership experience in claims, product development, distribution analytics, operations and relationship management in her previous roles with leading insurers, including State Farm, Allstate, Universal North America and National General Insurance.

“I am excited to join PEAK6’s visionary team to build and improve the firm’s strategy within the insurance industry and establish a roadmap for success,” said Franklin. “The relentless focus on making meaningful improvement to the status quo attracted me to PEAK6, and I look forward to building a world-class team to help capture more opportunities within the insurance industry.”

Franklin received a Bachelor of Fine Arts degree from The University of Illinois and earned her Executive Master of Business Administration degree from the University of South Florida.

About PEAK6

PEAK6 uses technology to find a better way of doing things. The company’s first tech-based solution was developed in 1997 to optimize options trading and, over the past two decades, the same formula has been used across a range of industries, asset classes and business stages to consistently deliver superior results. Today, PEAK6 seeks transformational opportunities to provide capital and strategic support to entrepreneurs and forward-thinking businesses, helping to unlock potential and activate what is into what ought to be.

PEAK6’s core brands include: PEAK6 Capital Management, Apex Clearing, National Flood Services and Evil Geniuses. Learn more at or follow us on LinkedIn.


Jordan Niezelski, Edelman


Jordan Niezelski, Edelman