SCOTTSDALE, Ariz.--(BUSINESS WIRE)--P.F. Chang’s, where dishes are made from scratch every day, today announced the opening of its 25th restaurant in Mexico. The milestone opening in Mexico City with licensee Alsea is especially meaningful because Mexico is where P.F. Chang’s in 2009 first introduced its unique style of Asian cuisine outside of the U.S. P.F. Chang’s has opened five international restaurants this year, including its 24th in Mexico last week in Tampico.
“P.F. Chang’s and its Farm to Wok food philosophy, where our chefs at every restaurant use real, whole, fresh ingredients that are hand cut at the restaurant every day, continues to resonate with people around the world,” said Mike Welborn, P.F. Chang’s president, Global Brand Development. “Alsea has been a great partner from day one in Mexico, and we look forward to continuing to work with them to grow the P.F. Chang’s brand throughout Latin America.”
Mexico is also the first country where P.F. Chang’s introduced a full sushi menu in 2013 and delivery service in 2015. In addition to 25 restaurants in Mexico, Alsea currently operates eight additional P.F. Chang’s restaurants throughout Latin America, including in Brazil, Chile, Colombia and Argentina.
In addition to the two most recent openings in Mexico, in 2017 P.F. Chang’s has opened restaurants in Brazil, Korea and the United Arab Emirates.
Founded in 1993 by Philip Chiang and Paul Fleming, P.F. Chang’s is the first multi-unit restaurant concept in the U.S. to honor and celebrate the 2,000-year-old tradition of wok cooking as the center of the guest experience. Since inception, P.F. Chang’s chefs have been hand-rolling dim sum, hand chopping and slicing all vegetables and meats, scratch cooking every sauce and wok-cooking each dish, every day in every restaurant. P.F. Chang’s new Farm to WokTM menu highlights its wholesome, scratch-cooking approach, and introduces new dishes and drinks for lunch, happy hour and dinner. Today, P.F. Chang’s has 216 U.S. restaurants, including three airport locations, plus 66 international locations in 19 countries across the globe. For more P.F. Chang’s news, promotions and store openings, or to make reservations, visit pfchangs.com and follow us on Facebook, Twitter @PFChangs and Instagram.