Founders Financial Partners With Zocks to Leverage AI Across Its Technology Stack

Enterprise-wide rollout gives Founders Member Partners more time and capacity to care for and serve client relationships

SAN FRANCISCO & TOWSON, Md.--(BUSINESS WIRE)--Zocks, the privacy-first AI platform for financial services, today announced a partnership with Founders Financial Securities, LLC, one of the nation's leading privately held independent broker-dealers and RIA firms. Zocks is now part of the TRU Enterprise OS technology stack, available to all Founders’ Member Partners across its nationwide community. Alongside the Zocks team, Founders has partnered with each Member Partner on its adoption, use, best practices, and workflows to empower its advisors to scale and grow their enterprises.

With Zocks automating time-consuming administrative work across the business, from meeting notes and manual data entry to onboarding new clients, advisors at Founders can focus on serving clients and growing the relationships at the center of their practices.

Zocks stood out for the depth of its integrations and its ability to work seamlessly with Founders’ existing technology stack. Zocks automatically captures details and context from client conversations, turns them into structured data, and syncs that data across supported CRM, portfolio management, and planning tools, including Redtail, Wealthbox, Salesforce, Orion, and PreciseFP, as well as more than 370 fields in eMoney. Because Zocks also pulls data from those connected systems, Member Partner advisors at Founders now walk into each meeting with an up-to-date, comprehensive client summary. Afterward, their meeting notes, follow-up emails, and any forms are already populated with relevant details from both the conversation and connected systems, ready to review and send.

Together, these capabilities help advisors at Founders have more informed and intentional client conversations, deliver financial plans more effectively, and bring on new relationships efficiently.

Founders’ leadership also gains aggregate insight into operational trends, helping it focus its support for Member Partners and scale best practices across the community.

“We selected Zocks because it gives our Member Partners more time to do what they’re called to do: care for and serve their relationships,” said Brad Shepherd, CEO of Founders Financial. “Zocks has lived up to its promises from the beginning, with a deep understanding of our needs, a robust platform, and a collaborative training and communication strategy that empowers our Member Partners to capture important data seamlessly so that they can stay focused on the care and impact they deliver. The partnership reflects our commitment to use AI to enhance our Member Partners’ ability to increase their ability to care and grow.”

“Founders recognized early that AI was going to change what clients expect from their advisors, and it chose to equip its entire network now instead of taking a wait-and-see approach,” said Drew DiMarino, Chief Revenue Officer of Zocks. “We’re proud to work with a firm that is setting the standard for how wealth management firms adopt and scale AI.”

About Zocks

Zocks is the privacy-first, agentic AI Platform for financial advisors and financial firms. Its AI assistant saves advisors 10+ hours a week by automating manual tasks and turning every client conversation, email, and document into structured data that’s deeply integrated with a firm’s technology stack and AI ecosystem. Advisors can build plans and onboard clients faster, find growth opportunities, anticipate servicing needs, and ultimately grow their business — all in a platform built with enterprise-grade compliance, reporting, and controls.

More than 5,000 firms, including 7 of the 9 Barron’s Top Mega RIAs and 2 of the top 3 life insurance carriers, rely on Zocks, the #1 rated AI Assistant for Financial Services on G2. Join leading companies like Carson Group, Osaic, Kestra Financial, Hightower, and Ameritas; learn more and start a free trial at zocks.io.

About Founders Financial

Founded in 1994, Founders Financial Securities, LLC is a privately-held, full-service registered investment adviser (RIA) and independent broker-dealer firm headquartered in Towson, Maryland. Founders Financial is committed to positively impacting the lives and professions of those they serve, while always building a community of spirit and purpose. As an interdependent RIA and broker-dealer, Founders is focused on developing genuine, personal relationships rooted in partnership that celebrate the symbiotic relationship between advisor and RIA/broker-dealer.

Founders provides its community, otherwise known as Member Partners, with a comprehensive suite of solutions and services, including TRU Enterprise OS™, Freedom Capital Management Strategies (FCMS®), and the Strategic Enterprise Program™. Together, these offerings empower advisors to operate a modern wealth management practice at scale (technology, second-party investment management™, marketing, administrative support, compliance) and grow their enterprise and leadership capabilities through an experiential journey built on the principles of servant leadership. For more information, please visit https://foundersfinancial.com/.