Head & Shoulders Launches All-New Scalp Care Collection to Prove Healthier Hair Starts at the Scalp

A skincare-powered innovation for clinically proven scalp care from the #1 US Dermatologist recommended anti-dandruff brand

CINCINNATI--(BUSINESS WIRE)--Head & Shoulders today unveiled its new Scalp Care Collection, a line of skincare-inspired shampoos, conditioners and treatments built to care for the scalp while delivering the hair benefits people desire most. The collection features three personalized regimens designed for specific scalp needs that are clinically proven to remove visible flakes at the source and repair the scalp barrier for healthier-looking hair, bringing a new level of beauty to a brand best known for scalp care.

“This launch marks a bold new chapter for the brand, one that removes dandruff and moves beyond just managing flakes to transforming how hair looks and feels by taking a skincare-inspired approach to common scalp concerns,” said Matt Krehbiel, Vice President, Head & Shoulders. “We're showing people that exceptional hair starts at the scalp through educational content and partnerships with trusted experts and relatable voices in beauty.”

The collection targets the root causes of scalp damage in three ways: gently removing flakes, fighting oxidative scalp stress and restoring the scalp barrier. The formulas feature the brand's HydraSC+ Complex, built on either 1.8% salicylic acid, which exfoliates and lifts away flakes and buildup, or 1% zinc pyrithione, which targets Malassezia, the scalp microbe associated with dandruff. Consumers can select the regimen best suited to their scalp concerns:

• Scalp Soothe with Niacinamide (for itchy* scalps): Instant cooling and dandruff itch relief from the first use, with shampoo delivering an added boost of hair shine. The regimen includes the Cooling Shampoo and Cooling Scalp Spray, which can be used up to 4 times daily for relief between washes.
  
  
• Scalp Purify with Salicylic Acid (for oily scalps): Instantly removes up to 99% of flakes, oil and buildup for up to 5x more volume in one color-safe, non-stripping routine. The regimen includes the Clarifying Pre-Shampoo and Volumizing Shampoo.
  
  
• Scalp Restore with Bio-Ceramides (for dry scalps): Delivers 72-moisture lock and restores the scalp barrier for hydrated hair. The sulfate-free regimen includes the Nourishing Shampoo, Nourishing Conditioner and Nourishing Leave-On Serum.

Shampoos and conditioners within the Head & Shoulders Scalp Care Collection are now available at Walmart with a suggested MSRP of $11.99. Treatments and expanded availability at Walmart and other retailers arrive this November. For more information, visit headandshoulders.com or follow Head & Shoulders on Instagram, TikTok and Facebook.

About Head & Shoulders

With 65 years of trailblazing innovation in scalp care, Head & Shoulders is the world’s #1 anti-dandruff shampoo, #1 US dermatologist-recommended anti-dandruff brand, and the most-awarded scalp care brand** with a broad portfolio of products with cosmetic benefits and solutions for different hair types and scalp concerns. For more information, visit www.headandshoulders.com or follow Head & Shoulders on Instagram, TikTok and Facebook.

About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit https://www.pg.com for the latest news and information about P&G and its brands. For other P&G news, visit us at https://www.pg.com/news.

**Based on total awards from U.S. beauty, grooming and lifestyle publications/websites in the Nielsen scalp-care segment between 2017–2026.