Fifth Third Bank Launches Innovation Banking, a Growth Platform Built for Companies at Every Stage

New business unites Comerica's 34-year innovation franchise with Fifth Third's Newline payments platform

CINCINNATI--(BUSINESS WIRE)--Fifth Third Bank (NYSE: FITB) today announced the launch of Fifth Third Innovation Banking, a new offering that pairs Comerica's 34-year Tech and Life Sciences franchise with the power of Fifth Third's Newline embedded banking platform to serve founders, investors and growth companies across the innovation economy.

Innovation Banking is designed to fill a gap in the market: start-up and growth stage companies today choose between specialized providers built for a single stage or product and traditional banks without the expertise and sustained commitment to the sector. Fifth Third Innovation Banking combines deep venture banking expertise, modern payments infrastructure, and the full capabilities of a top-tier commercial bank – banking, payments, treasury, lending, capital markets and wealth – through a single relationship that grows with the client. Fifth Third sees a potential $10 billion multi-year deposit growth opportunity in the business.

"Serving the innovation economy takes two things that rarely sit in the same bank: deep expertise in the start-up and venture capital ecosystem and modern payments infrastructure," said Tim Spence, chairman, CEO and president of Fifth Third Bank. "The Comerica team has banked innovators for decades, and Newline is part of the bank’s Commercial Payments engine that drives more than $18 trillion in payments a year. Bringing them together is how we build a differentiated business and a durable source of growth for Fifth Third."

The business is built around a lifecycle model. Fifth Third engages companies early, beginning with liquidity and operating solutions, and expands into financing, capital markets, and wealth management as those companies scale, so clients can grow without changing banks.

"Founders increasingly want a banking partner that can support them across their life cycle and provide real value at each stage," said David Whiting, head of Innovation Banking at Fifth Third. "We are building a platform to support clients across the journey, not just the moment."

About Newline

Newline by Fifth Third provides BIN sponsorship and a modern API driven platform that enables enterprise clients to launch payment, card, and deposit products directly with the Bank. Its technology helps clients embed financial capabilities seamlessly into their products, backed by Fifth Third’s standards for performance, scalability, and risk management. Newline powers offerings for leaders including Trustly and Stripe.

About Fifth Third

Fifth Third is a bank that's as long on innovation as it is on history. Since 1858, we've been helping individuals, families, businesses and communities grow through smart financial services that improve lives. Our list of firsts is extensive, and it's one that continues to expand as we explore the intersection of tech-driven innovation, dedicated people and focused community impact. Fifth Third is one of the few U.S.-based banks to have been named among Ethisphere's World's Most Ethical Companies^® for several years. With a commitment to taking care of our customers, employees, communities and shareholders, our goal is to be the one bank people most value and trust.

Fifth Third Bank, National Association is a federally chartered institution. Fifth Third Bancorp is the indirect parent company of Fifth Third Bank, and its common stock is traded on the New York Stock Exchange under the symbol "FITB." Investor information and press releases can be viewed at www.53.com. Deposit and credit products provided by Fifth Third Bank, National Association. Member FDIC.

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