Mojio Enters New Era as Force Fleet with 750 Million Miles of Traction and an AI Fleet Manager Built for SMBs

Force Fleet, built for America's trades, combines real-time GPS, cellular-connected dashcams, and AI-powered guidance to simplify operations, reduce risk, and lower costs without a fleet manager.

SAN JOSE, Calif.--(BUSINESS WIRE)--Force Fleet, the fleet management platform purpose-built for small and mid-sized businesses, today announced the retirement of the Mojio brand, and its most significant product launch to date: Felix, an AI-powered fleet manager designed for the business owner who has never had one. Force Fleet customers have now tracked over 750 million miles across the United States, a milestone that reflects years of trust from business owners who rely on their vehicles to get the job done.

Force Fleet has deep roots in connected vehicle technology, having powered connected vehicle programs for some of the world's leading automotive and telecommunications brands, including Audi, Deutsche Telekom, and T-Mobile U.S. Today, the team is focused on a different customer entirely: the HVAC operator with five trucks; the plumbing franchise with 25 locations; and the second generation electrician who handles hiring, job dispatch, driver safety, and fuel cost monitoring without any dedicated support.

"For businesses that rely on their vehicles to get the job done, every mile matters," said Kenny Hawk, CEO of Force Fleet. "Force Fleet helps businesses simplify their daily operations, reduce safety risk, and lower costs without the complexity and headaches of traditional fleet management systems. We're proud to hit 750 million miles tracked on behalf of our customers."

The Fleet Manager SMBs Never Had

Small and mid-sized service businesses carry real fleet risk. Rising fuel costs, aggressive or distracted driving, deferred maintenance, and insurance complexity are constants for most owners, yet few have anyone dedicated to managing them. For fleets under 50 vehicles, hiring a full-time fleet manager rarely makes financial sense. Most owners handle it themselves, squeezed into the margins of an already overwhelming day.

Felix changes that equation, working quietly in the background to monitor fleet activity, surface what actually needs attention, and deliver guidance in plain English, helping owners act without becoming data analysts.

"Felix works inside Force Fleet to help businesses simplify operations without having to hire another person," said Kyle MacDonald, Chief Growth Officer at Force Fleet. "Our customers want the insights to run a stronger, smarter business, but they don't have time to dig into the data, analyze trends, and develop action plans. That’s Felix’s job and he starts today."

Available now in beta, Felix focuses on four high-impact areas: driver behavior and safety risks, fuel consumption trends and cost reduction, vehicle health monitoring, and fleet utilization. A standout capability allows business owners to benchmark their fleet's performance against real-world data from other Force Fleet customers in aggregate, giving SMBs the kind of comparative intelligence previously available only to enterprise fleets with dedicated analytics teams.

Felix is being introduced in phases, with a roadmap toward deeper autonomy. Today, Felix helps businesses get set for success in Force Fleet, better understand what is actually happening across their fleet, and surface the insights that require action. In the near term, Felix will gain the ability to answer a broad range of fleet-related questions in plain English, proactively prepare and share helpful insights, and analyze dashcam video with AI-powered computer vision technology.

Further ahead, Felix will move from insight to action, coaching drivers to improve behavior, coordinating maintenance schedules and repairs, and supporting vehicle lifecycle decisions across a growing ecosystem of partners. The goal is not more data. It’s fewer problems for busy owners.

Strategic Partnerships and Accelerating Adoption

Force Fleet's partner-led growth strategy connects the platform with the software and services SMBs already rely on. The company's integration with Housecall Pro, a leader in field service management, places live telematics data directly inside job scheduling and dispatch workflows.

"Integrating Force Fleet into Housecall Pro puts live fleet visibility right inside the schedule. Faster dispatch, fewer calls, happier homeowners. That's why our partnership with Force Fleet matters," said Roland Ligtenberg, Co-Founder of Housecall Pro. "Together we're helping Pros finish more jobs per day with less hassle, which drives stronger growth for their businesses and for ours."

The SMB Standard for America’s Trades

Thousands of businesses actively rely on Force Fleet, and in a recent survey of those customers, 80% say the platform is critical to running their business, 84% rate Force Fleet as easy to use, and 83% would recommend Force Fleet to another business owner.

Force Fleet defines the category on terms that actually work for SMBs:

• Transparent pricing starts as low as $10 per vehicle per month with no contracts, free shipping, and a 30-day money-back guarantee.
• GPS trackers and dual-facing dashcams install in minutes with no professional installation required.
• Intuitive dashboards and mobile apps are built for the office and the job site alike.
• Felix delivers plain-English insights that make data useful, not overwhelming.
• And with Force Fleet's vehicle health monitoring, owners stay ahead of maintenance needs and engine issues before they become costly problems.

With a growing partner ecosystem and Felix now in beta, Force Fleet is focused on deepening product capabilities across AI-powered analytics, fleet health monitoring, and tools that help business owners benchmark and continuously improve their operations.

About Force Fleet

Every vehicle has a story to tell, and Force Fleet gets them talking. Our video telematics platform turns real-world driving data into actionable intelligence, empowering small businesses to gain control without the complexity of traditional fleet management systems. Purpose-built for the trades, including HVAC, plumbing, electrical, landscaping, and beyond, Force Fleet combines GPS tracking, dual-facing dashcams, vehicle health monitoring, and AI-powered guidance to help owners simplify operations, reduce safety risk, and lower vehicle-related costs. Trusted by thousands of businesses across North America, Force Fleet is the SMB fleet standard.