The Coca-Cola Company Names Rob Gehring President of North America Operating Unit

ATLANTA--(BUSINESS WIRE)--The Coca-Cola Company today announced that Rob Gehring will become president of the company’s North America operating unit effective Dec. 1, 2026. Gehring succeeds John Murphy, who has led the North America operating unit on an interim basis since Aug. 1, 2026. Murphy remains president and chief financial officer.

Gehring, 59, returns to The Coca-Cola Company after a successful tenure at Monster Energy Company, most recently as CEO, Americas, a position he assumed in February 2026. Gehring had responsibility for the organization’s North America, Latin America and Caribbean operations and was part of the leadership team that drove the company’s growth agenda and modernized commercial capabilities.

“Rob is a transformational leader whose exceptional ability to develop and lead people, combined with his deep operations experience, has made him a trusted partner across our system,” said Henrique Braun, CEO of The Coca-Cola Company. “I am pleased to welcome him back to Coca-Cola and look forward to partnering with him to grow our business in North America.”

About Rob Gehring

Gehring began his career in the Coca-Cola system in sales and marketing in 1992 and served in roles of increasing responsibility across the United States and Canada. From 2011 to 2016, Gehring served as president of the Coca-Cola Walmart global team. In 2016, Gehring joined The Hershey Company, where he led the company’s global customer organization, including retail channels, as Global Chief Sales Officer.

In 2018, Gehring was initially appointed COO, then promoted to President and CEO of Swire Coca-Cola USA where he led bottling operations across 17 states with more than 8,000 associates delivering accelerated growth and establishing Swire as a top-quartile bottler in the U.S. Gehring joined Monster Energy Company in 2024 as Chief Growth Officer.

Gehring’s previous board roles include serving on the Executive Bottler Advisory Board of Keurig Dr Pepper and the American Beverage Association. He holds a degree from Arizona State University.

About The Coca-Cola Company

The Coca-Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories. Our company’s purpose is to refresh the world and make a difference. We sell multiple billion-dollar brands across several beverage categories worldwide. Our portfolio of sparkling soft drink brands includes Coca-Cola, Sprite and Fanta. Our water, sports, coffee and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Fuze Tea, Gold Peak and Ayataka. Our juice, value-added dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and Santa Clara. We’re constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. We seek to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable sourcing practices and carbon emissions reductions across our value chain. Together with our bottling partners, we employ more than 700,000 people, helping bring economic opportunity to local communities worldwide. Learn more at www.coca-colacompany.com and follow us on Instagram, Facebook and LinkedIn.