Underdog Partners with Birches Health to Expand Player Protection Measures and Resources

NEW YORK--(BUSINESS WIRE)--Underdog, the sports prediction market and fantasy sports pioneer, today announced a partnership with Birches Health, the national leader in specialized gambling disorder treatment, to continue expanding its responsible play resources and consumer protection measures.

Birches Health offers evidence-based care from licensed clinicians trained in gambling-specific treatment through the IPGGC (International Problem Gambling & Gaming Certification Organization), the international gold standard for gambling and gaming counseling. Resources from Birches Health including responsible gaming education and streamlined, confidential pathways to care will be available in the responsible play hub of the Underdog app.

“This is a meaningful development in progressing how we address player well-being and protection for those utilizing our platform,” said Frank Vaccaro, Senior Manager, Responsible Gaming Operations at Underdog. “By partnering with Birches Health, our players will have access to a direct line to specialized, confidential care from real clinicians when they need it.”

“Access to specialized education and streamlined, insurance-covered care pathways is crucial for player engagement," said Elliott Rapaport, Founder & CEO of Birches Health. "We are excited to support Underdog in scaling robust consumer protections across their products."

Responsible play remains a core part of how Underdog builds its products. The company offers a dedicated Responsible Play hub across all products, giving players tools like deposit and spending limits, cooling-off periods, and self-exclusion options, along with access to educational resources and support. This partnership builds on that foundation, giving Underdog a direct resource to point players toward when they need more than tools and information.

About Underdog
Founded in 2020, Underdog’s mission is simple: make sports more fun by building products focused on what fans actually want. The company offers sports prediction markets, fantasy sports games, and an industry-leading breaking-news operation — all designed to deepen how fans experience the games they love. Built for fans, by fans. Visit underdogsports.com.

About Birches Health
Birches Health is the leading national clinical provider of specialized treatment for gambling addiction, covered by insurance and state funding. Birches Health’s mission is to provide convenient, comprehensive care and resources for individuals facing challenges related to gambling addiction and other behavioral addictions. For more information, visit www.bircheshealth.com.