Hammitt Appoints First Chief Digital Officer to Accelerate Next Phase of Omnichannel Growth
Hammitt Appoints First Chief Digital Officer to Accelerate Next Phase of Omnichannel Growth
LOS ANGELES--(BUSINESS WIRE)--Los Angeles-based luxury handbag brand Hammitt today announced the appointment of its first Chief Digital Officer, Kyle Brucculeri, marking another milestone in the company's continued investment in digital innovation and long-term omnichannel growth.
Under the leadership of CEO, Ryan Meyer, who is spearheading Hammitt's ambitious growth strategy, the company has strengthened its foundation through disciplined execution, strategic investment, and operational excellence. Working alongside CFO, Kelvin So, Meyer has built a leadership team focused on scaling the business while preserving the brand's premium customer experience.
Brucculeri joins Hammitt with more than 15 years of experience leading ecommerce, digital strategy, customer experience, and technology initiatives. He’s held senior executive roles at Negative Inc. and gorjana, where he drove significant digital growth and enhanced the brands’ omnichannel experiences.
As Chief Digital Officer, Brucculeri will lead Hammitt's digital strategy, ecommerce platform, customer experience, and technology roadmap, helping further connect the brand's retail, wholesale, and digital channels.
"We've been focused on building the right foundation, strengthening our team, and establishing infrastructure necessary for long-term growth," said CEO, Ryan Meyer. "Adding Kyle to our executive team is an important next step. His experience leading digital transformation for premium consumer brands will help Hammitt unlock opportunities across ecommerce, technology, and customer experience as we continue scaling the business."
Brucculeri joins Hammitt during a period of strong momentum. The brand has expanded its retail footprint, deepened key wholesale partnerships, increased national visibility through celebrity placements and earned media, and continued investing in product innovation and operational excellence. His appointment reflects Hammitt's commitment to building best-in-class capabilities that support sustainable growth while delivering an increasingly seamless customer experience.
"We're building a company designed not only for today's success, but for the next decade of growth," Meyer added. "Kyle brings aligned strategic vision and digital expertise that will help us continue evolving alongside our customers, and we're thrilled to welcome him to the team."
About Hammitt
Proudly established in Los Angeles, Hammitt designs luxury handbags and accessories that are artisan-crafted with premium leathers, jewelry-grade hardware and thoughtful functionality. Through curated distribution across specialty, department, owned retail and eCommerce stores, Hammitt strives to create a seamless and connected customer experience. Hammitt ensures each piece is unique and covetable, presenting the perfect blend of wearable classics and exclusive limited edition drops. With quality over quantity as a driving force, Hammitt pieces develop distinct character over time, delivering a one-of-a-kind experience for every collector.
To connect with HAMMITT Los Angeles: www.hammitt.com // @hammittla
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