-

Native Shakes Up the Body Care Category with New Detoxifying Body Scrub Collection

The #1 clean body wash brand introduces a range of gentle, effective exfoliators in fan-favorite scents, proving that a healthy glow doesn’t require harsh abrasives or unwanted ingredients.

SAN FRANCISCO--(BUSINESS WIRE)--Native, the personal care brand known for their clean, simple, and effective formulas, announces the launch of its Detoxifying Body Scrub Collection. Designed to bring a spa-like glow to your daily routine, the collection features gentle exfoliation paired with Native’s signature winning scents to reveal silky-smooth skin.

The Detoxifying Body Scrub Collection captures the feeling of a total skin "glow up," blending high-performance exfoliation with transportive fragrances. Each product is thoughtfully formulated to effectively remove dull skin cells while remaining oh-so-comfortable on the skin, delivering the quality and performance Native is known for.

With vibrant scents and a focus on skin barrier health, the Detoxifying Body Scrub Collection expands Native’s body care portfolio and reinforces its commitment to creating products that make everyday self-care feel fun and fabulous.

  • Available Scents:
    • Coconut & Vanilla: Native’s iconic, cult-favorite blend of tropical and creamy notes.
    • Sweet Peach & Nectar: A juicy fragrance that feels like a bite of sun-ripened, summery fruit.
    • Eucalyptus & Mint: A crisp, invigorating, and refreshing spa-inspired scent.
  • Key Benefits Include:
    • Thoughtfully made with limited ingredients
    • Aluminum free, baking soda free, paraben-free, talc free, and dye-free
    • Made with plant-based and naturally-derived ingredients and made without parabens, phthalates, sulfated surfactants, or dyes
    • Vegan and cruelty-free
    • Made with citric acid for pH balance to keep your skin ultra happy
    • Dermatologist-tested
  • Hero Formula Features:
    • Aluminum-free deodorant formulas
    • Sulfate-free body wash
    • Silicone-free hair care
    • Minimal ingredient philosophy
    • Thoughtfully selected ingredients designed for everyday use

Consumers are increasingly seeking body care that mimics the results of facial skincare, looking for products that deliver deep exfoliation and a more immersive, sensory experience. Native developed the Detoxifying Body Scrub Collection to meet this demand, combining its most loved scents with a simple, effective formula that brings a sense of renewal into everyday routines.

“At Native, we’ve redefined what clean really means, and we’re bringing that same philosophy to the body scrub game,” said Christopher Talbott, Chief Executive Officer at Native. “Body care has become a space for self-expression and escape. With our new Detoxifying Body Scrubs, we wanted to capture that indulgent energy and bring it into everyday routines—letting our consumers embrace a whole new level of smoothness, worry-free.”

The Native Detoxifying Body Scrub Collection is available now at:

  • Nativecos.com
  • Available at all major retailers
  • Products are priced at $15.00.

About Native

Founded in 2015, Native reimagines personal care with simple, clean, and effective products made for everyday life. Crafted from naturally derived ingredients and free from aluminum, parabens, sulfates, and phthalates, Native delivers high performance without compromise. The brand’s full-body portfolio, including deodorant, body wash, body scrubs, mineral sunscreen, hair care, and skin care, is available at nativecos.com and major retailers nationwide. Known for fan-favorite scents, playful limited editions, and a commitment to thoughtful innovation, Native continues to make personal care easy, safe, and enjoyable. Follow @native on TikTok, Instagram, and Facebook.

Contacts

Media Contact
Autumn Communications, native@autumncommunications.com

Procter & Gamble

NYSE:PG

Release Versions

Contacts

Media Contact
Autumn Communications, native@autumncommunications.com

More News From Procter & Gamble

Native Launches Upgraded Mineral Sun Care, Designed for Lightweight Broad-Spectrum UVA/UVB Protection Exclusively Available at Target

SAN FRANCISCO--(BUSINESS WIRE)--Native, the personal care brand known for their clean, simple, and effective formulas, announces the launch of its newly revamped Mineral Sun Care line, an upgraded sun care collection designed to deliver high-performance protection with thoughtfully improved formulas, packaging, and assortment. Created to meet the evolving needs of today’s consumer, the new line emphasizes everyday sun protection while enhancing shelf visibility and overall user experience. The...

Native Launches Reformulated Deodorant and Body Washes with Enhanced Performance and Improved Formulations

SAN FRANCISCO--(BUSINESS WIRE)--Native, the personal care brand known for their clean, simple and effective formulas, announces upgraded deodorant and body wash offerings, marking the brand’s latest step forward in performance-driven, thoughtfully sourced personal care. The upgraded deodorant, available in both stick and spray formats, delivers up to 72 hours of enhanced odor protection while remaining gentle on skin, while the reformulated body wash offers an improved cleansing experience desi...

Native Launches Reformulated Moisturizing Body Wash Designed to Gently Cleanse and Hydrate Skin

SAN FRANCISCO--(BUSINESS WIRE)--Native, the personal care brand known for their clean, simple and effective formulas, announces an upgraded Moisturizing Body Wash—a hydrating body cleanser designed to help combat dry skin while washing away dirt and impurities. Infused with real shea butter, the luxurious formula leaves skin feeling healthy, smooth, and hydrated for up to 24 hours. The upgraded Moisturizing Body Wash formula delivers a gentle yet effective clean while helping maintain the skin’...
Back to Newsroom