Banyan Tree Kuala Lumpur Tops First Asia Pacific Independent Hotel Ranking for Over-50 Travellers

The Greytt 50 scores 28,000 (4&5 star) hotels against 50 criteria, revealing a wide gap between the best and the rest.

SINGAPORE--(BUSINESS WIRE)--Greytt today launched The Greytt 50, the world’s first independent ranking of hotels for travellers aged 50 and over. Backed by the Greytt Score™ (patent pending), the inaugural edition assessed 28,000 (4&5 star) properties across 63 Asia Pacific cities against 50 dimensions, from room comforts to navigability.

Topping the ranking is Banyan Tree Kuala Lumpur (Greytt Score™ 94.1), followed by The St. Regis Mumbai (93.0) and Sofitel Krabi Phokeethra Golf & Spa Resort (92.4). Full list: greytt.ai/greytt-50.

What separates the best from the rest

Top-ranked hotels scored within a narrow 5% range, showing consistent competition. 39 of the 50 earned perfect scores for Wellness & Leisure and 30 for Quiet & Relaxing, excelling in the soundproof, low-noise rooms that shape 50+ travel decisions.

The gap is wider than expected

Of the 28,000 properties assessed, only 50 proved truly Fit-for-50+ — a powerful signal to one of the world’s most valuable, underserved travel segments. Thailand and India account for over half, with Indonesia, Vietnam and Malaysia also represented.

A segment the industry can no longer afford to overlook

The world is ageing fast: by 2050 the over-60 population will exceed 2 billion, and over-50s rank among the most affluent travellers, set to drive $1.9 trillion of travel spend by 2030. Yet no common standard exists for whether a hotel meets their needs. The Greytt Score™ fills that gap: each property is independently scored 0–100 across 50 dimensions, with no pay-to-rank. Methodology: greytt.ai/about.

Comment

“For too long, the industry has treated over-50s as an afterthought — assuming they want grab rails, not the wellness and service every traveller deserves. The Greytt Score™ changes that: a clear signal for travellers, a bar for the industry.”

— Preethi Sanjeevi, CEO & Co-Founder, Greytt

About The Greytt 50

The Greytt 50, powered by the Greytt Score™ Index, is an independent benchmark of how well hotels serve travellers aged 50 and over. No pay to play. (https://greytt.ai/greytt-50)

About Greytt

Greytt.ai is a Singapore-based AI travel-tech company focused on the fast-growing 50+ segment, pairing AI-powered trip planning with the proprietary Greytt Score™. Founded by Preethi Sanjeevi (CEO), Ramakrishnan CN (CPO) and Rajeev Lochan (CCO).