Blushington Launches “Get Match Day Ready” Across NYC, Boca Raton, and Houston, Marking Fazit’s First-Ever In-Store Makeover Experience

A World Cup–inspired beauty platform where match day glam meets wearable fan expression, featuring the exclusive purchase and application of Fazit’s Team Soccer Collection patches in all three cities

NEW YORK--(BUSINESS WIRE)--Blushington, the modern beauty lounge redefining accessible luxury glam, today announces its partnership with Fazit, an official U.S. Soccer licensee and one of the fastest-growing beauty brands, to launch Fazit Patches at Blushington — an exclusive $15 add-on service available beginning June 11th, the opening day of the 2026 FIFA World Cup, across Blushington’s lounge locations in New York City, Houston, and Boca Raton.

As part of the experience, Blushington will exclusively offer Fazit’s Team Soccer Collection patches for retail purchase and professional on-site application—the first-ever professional in-lounge application experience for the brand. Available exclusively through Blushington, Pro Artists will apply Fazit’s iconic beauty patches as a $15 add-on to any makeup service, blowout, or styling appointment, making it easy for guests to elevate their look for match days, watch parties, concerts, and any occasion worth celebrating. Fazit Beauty products are also available for purchase in-lounge and online at Blushington.com.

With the 2026 World Cup bringing an estimated 5 million international visitors to the United States — and host city matches taking place in New York, Houston, and Miami — the timing positions Blushington at the center of the summer’s biggest cultural moment. The partnership reflects both brands’ shared belief that beauty belongs to everyone: every fan, every flag, every face.

“At Blushington, we’re always excited by the intersection of beauty and sports, and the way those worlds come together through culture, identity, and self-expression,” said Nicki Maron, Co-Founder of Blushington. “Get Match Day Ready is about embracing fun, experience-driven beauty moments that allow fans to show up in a way that reflects their team pride and personal style.”

"Get Match Day Ready" launches June 11 and will run throughout the World Cup season at Blushington locations in NYC, Boca Raton, and Houston.

About Blushington

Founded in 2011 by sisters Stephi Cohen and Nicki Maron on the belief that people of all ages and backgrounds deserve to feel confident and beautiful, Blushington has seen tremendous success over a decade. Now, the brand is disrupting the beauty industry with its franchise model, offering blowouts, makeup, and skincare services all under one roof. Committed to inclusivity, Blushington welcomes customers of all ages, backgrounds, and hair textures.

About Fazit

Fazit is the pioneer in face apparel, creating viral makeup patches that transform how fans and beauty enthusiasts express themselves. Known for its innovative “pat, press, peel” technology, Fazit combines beauty with self-expression—making statement-making looks accessible, effortless, and game-day ready.