ZipRecruiter Launches New AI Feature to Automate Recruiter Outreach

Smart Outreach eliminates manual recruiting legwork, using AI to automate personalized candidate outreach so hiring teams can connect with the right talent fast

SANTA MONICA, Calif.--(BUSINESS WIRE)--ZipRecruiter® (NYSE: ZIP), a leading online employment marketplace, today added automated candidate outreach to its Resume Database. The new feature, called Smart Outreach, uses AI to turn a job description into a personalized message series sent to candidates. With a click, hiring teams can start conversations with candidates without manual follow-up or time wasted.

More than 80% of job seekers say they would be more interested in a role if an employer reached out proactively about it¹. ZipRecruiter’s Resume Database and Smart Outreach are built around this dynamic – empowering hiring teams to start the conversation sooner.

"Employers shouldn't have to spend hours drafting follow-ups and chasing candidate responses,” said Megan Allen, Chief Product Officer, ZipRecruiter. "Smart Outreach handles that work for them, creating and optimizing messages to candidates so recruiters have more time to focus on what matters: building the relationships that lead to great hires.”

Resume Database helps hiring teams quickly find qualified candidates from a pool of more than 50 million job seekers². With Smart Outreach, recruiters can instantly turn their candidate pipeline into real conversations without spending hours writing emails or manually following up. Instead of chasing responses, teams can focus on connecting with the right people:

• Generate personalized outreach instantly. Smart Outreach uses AI to turn job descriptions into customized, editable messages for selected candidates, virtually eliminating manual email writing.
• Automate follow-up effortlessly. Up to three messages are sent over time — or until a candidate replies — to get a candidate conversation started with minimal work.

Resume Database also includes new productivity tools that enable hiring teams to:

• Export resumes with the click of a button. Export resumes directly into a preferred ATS via ZipRecruiter’s Resume Database Webhook integration.
• Quickly spot new, engaged talent. Activity badges and filters help to instantly identify new candidates, recently updated resumes, and highly active job seekers.
• Review candidates faster. Get access to resumes and candidate contact info directly from search results, and move seamlessly from candidate to candidate with a new Candidate Carousel.

To learn more about ZipRecruiter’s Resume Database and Smart Outreach, visit ZipRecruiter.com/resume-database.

About ZipRecruiter

ZipRecruiter® (NYSE:ZIP) is a leading online employment marketplace that actively connects people to their next great opportunity. ZipRecruiter’s powerful matching technology improves the job search experience for job seekers and helps businesses of all sizes find and hire the right candidates quickly. ZipRecruiter has been the #1 rated job search app on iOS & Android for the past eight years³ and is rated the #1 employment job site by G2.⁴ For more information, visit www.ziprecruiter.com.

¹ ZipRecruiter online unbranded survey of n = 2,000 active or passive job seekers in the U.S. 18-64 years old

² ZipRecruiter Internal Data, Jan 2026

³ Based on job seeker app ratings, during the period of January 2017 to January 2025 from AppFollow for ZipRecruiter, CareerBuilder, Glassdoor, Indeed, LinkedIn, and Monster.

⁴ Based on G2 satisfaction ratings as of January 10, 2025.