Alchemer Expands Digital Capabilities to Help Organizations Capture and Act on In-App Feedback

New enhancements enable organizations to continuously capture in-app feedback, understand evolving user sentiment and improve digital experiences securely and at scale

LOUISVILLE, Colo.--(BUSINESS WIRE)--Alchemer, a leader in customer experience and feedback technology, today announced the latest release of Alchemer Digital, which introduces powerful new capabilities that help organizations capture, understand and act on in-app feedback with greater speed, efficiency and precision. Key enhancements include recurring digital prompts, multi-target interactions along with a faster, more secure SDK.

A part of Alchemer’s feedback and intelligence platform, Digital is used by businesses and consumer brands to collect feedback within mobile apps, websites and SaaS applications. It provides a clear, continuous view of user experience with opportunities to capture feedback, engage users and understand sentiment.

“Digital teams need continuous, contextual feedback that connects to action and results,” said Ryan Tamminga, Chief Customer Officer, Alchemer. “Our latest Digital release extends our ability to make it easier for organizations to capture meaningful in-app insights with a best-in-class user experience, while also increasing their app store ratings.”

Alchemer Digital Drives Business Outcomes

Across Alchemer’s customer base, Alchemer Digital reaches more than 500 million people per month. Customers have the ability to target users for feedback, review requests and other interactions. More than 55 million people interact with Digital each month and more than half (58%) show intention to leave a review.

• 85% of Alchemer Digital customers who had a 2-star rating improved their brand’s app store rating to over 4.5 stars within the first year of implementing Digital.
• Alchemer Digital customers with a 3-star rating improved their average app store rating by nearly a full star to 3.8 within 60 days of implementation.

Flashscore Boosts Response Rates and Revenue

Flashscore, a global leader in real-time sports scores, statistics and updates, chose Alchemer Digital for its flexibility and scalability. Launching surveys directly within the digital app boosted Flashscore’s response rates to 20 percent.

“Alchemer Digital has been game changing in how we engage our global audience,” said Matěj Kvasnička, Head of Product Design and Research, Livesport/Flashcore. “With more than 100 million monthly users, we needed a solution that could scale across channels while delivering actionable insights in real time. With Alchemer, we significantly increased response rates and uncovered strategic insights that directly fueled new revenue opportunities. The flexibility, reliability and enterprise-grade execution have allowed us to turn feedback into a growth engine.”

Alchemer Digital Enhancements

Recent releases and updates to Alchemer Digital include:

Recurring Digital Prompts

Alchemer’s recurring digital prompts, designed to improve response rates, help organizations easily connect with customers in-app multiple times to drive outcomes and encourage feedback. By automatically engaging users more than once, organizations can be more efficient and effective in gaining feedback, achieving satisfaction and tracking sentiment changes. The recurring prompts are easy to set up and are triggered directly within the app.

Multi-target Interactions

Alchemer Digital’s multi-target interactions capability allows CX teams to efficiently create, manage and track surveys and prompts across multiple apps from one place. Consolidated reporting dramatically simplifies setup and reduces duplication of efforts. Teams can experiment, test and reach broader segments faster with little to no dependence on development resources, providing greater control and flexibility for rolling out new features, validating an update or improving upon a workflow.

Faster, More Secure SDK

The latest Digital SDK reduces the app footprint, accelerates load times and delivers enterprise-grade security and a better user experience.

Learn how Alchemer Digital can unlock insights and drive real impact across your organization.

About Alchemer

Alchemer empowers customers to do more with feedback. From a one-time survey to sophisticated feedback programs, Alchemer gives customer-obsessed teams the clarity to move from asking to action with powerful software and purpose-built AI. More than 11,000 organizations use Alchemer to collect feedback and connect it across their organizations through integration and automation. Alchemer gives CX, marketing, product, HR and market research professionals clear, actionable insights. Founded in 2006, Alchemer is a KKR portfolio company.

For more information, visit www.alchemer.com.