Atlassian to Introduce Flex: A Flexible Commercial Model for the AI Era

Built for enterprise agility, new value-based model helps customers keep pace with AI-driven change

TEAM Anywhere/ANAHEIM--(BUSINESS WIRE)--Atlassian Corporation (NASDAQ: TEAM), a leading provider of team collaboration and productivity software, will introduce Flex: a new licensing approach to help complex enterprises adopt Atlassian’s AI-powered platform with speed and flexibility amid rapidly transforming business needs. Rather than predict usage years in advance, Atlassian’s largest customers will be able to flex, adopt, and scale across Atlassian’s portfolio—ensuring their investment keeps pace with how their teams actually work.

“Enterprise customers are increasingly tapping into the full breadth of the Atlassian platform, as they look for more ways to connect their teams, work and knowledge through the power of AI,” said Mike Cannon-Brookes, Atlassian’s CEO and co-Founder. “With Flex, our largest customers can stay agile—quickly scale up Rovo, try new apps and innovations, and adapt as their businesses change—while getting full value from what they pay for. No three-year cycles, no predicting seat usage.”

A Fixed Wallet, Flexible Adoption

With more than 300,000 customers on Atlassian’s cloud platform—and over 75% of the Fortune 500 already running on Rovo—Atlassian is arming enterprises with a connected portfolio of industry‑leading applications, supported by deep context and powerful AI. Atlassian is shipping new innovations weekly, from ever-increasing capabilities in Rovo, to new features in DX to measure the impact of AI investments. Customers want in; they’re asking for more ways to adopt, scale, or redirect spend.

Flex provides exactly that. With a fixed wallet they can use across the portfolio, enterprises scaling AI across their organizations can adopt any Atlassian product as their needs change and as Atlassian introduces further innovations. Customers:

• Commit to a budget, flex within it: Budget owners gain flexibility and maintain predictability, without needing separate approvals every time a new team wants to adopt additional Atlassian apps or services.
• Consume flexibly across the platform: Organizations can easily add users, roll out new Atlassian apps to different departments, and scale AI capabilities—from agentic experiences like Rovo Dev to autonomous support in Service Collection—all from the same wallet.
• Optimize how Atlassian spend fuels innovation: As usage evolves, customers can continuously align their spend with the Atlassian products, Rovo credits, Forge usage, Bitbucket Pipelines, and other platform capabilities that deliver the most value for their business.

With Flex, Atlassian is expanding its purchasing approach to span both usage-based and traditional seat-based models. By making it easier for enterprises to roll out additional Atlassian products, AI capabilities, and platform services over time, Flex is designed for Atlassian’s largest customers—supporting long‑term, multi‑product relationships.

Atlassian is developing the Flex offering in partnership with select enterprise customers. For more information, contact Atlassian here.

About Atlassian

Atlassian unleashes the potential of every team. A recognized leader in software development, work management, and enterprise service management software, Atlassian enables enterprises to connect their business and technology teams with an AI-powered system of work that unlocks productivity at scale. Atlassian’s collaboration software powers over 85% of the Fortune 500 and 350,000+ customers worldwide - including NASA, Rivian, Deutsche Bank, United Airlines, and Bosch - who rely on our solutions to drive work forward.