-

AI and Robotics Leaders to Headline Automate 2026

Four days of keynotes explore the forces reshaping automation and the future of work at North America’s largest automation event

ANN ARBOR, Mich.--(BUSINESS WIRE)--The Association for Advancing Automation (A3) today announced the keynote lineup for Automate 2026, as artificial intelligence reshapes industrial automation and drives manufacturers and other industries to find new ways to address workforce shortages, improve productivity, and remain competitive.

Automation is evolving quickly, and understanding how to apply AI is becoming a competitive advantage. Automate 2026 gives attendees a chance to see these advancements firsthand and learn how to put them to work.

Share

Those themes will take center stage this year at Automate, the largest robotics and automation event in North America, June 22–25, 2026, in Chicago at McCormick Place.

Industry leaders from Siemens Digital Industries and Standard Bots will headline keynote sessions exploring the growing role of AI in automation, workforce transformation, and the expanding capabilities of robotics across manufacturing, logistics, and other industries. The program will also feature a leadership conversation with Chicago Bears Hall of Fame linebacker Brian Urlacher and longtime Bears radio voice Jeff Joniak.

Automate is expected to attract more than 50,000 people, with 200+ expert speakers, 140+ conference sessions, and 1,000+ exhibitors across 450,000 square feet of exhibit space.

Keynote Lineup
The keynote program will highlight the most important trends shaping automation today, from industrial AI to workforce transformation and leadership.

MONDAY, JUNE 22

The State of the Automation Industry: Leadership Roundtable
Mike Cicco, President and CEO, FANUC America; Andre Marino, SVP, Industrial Automation, Schneider Electric; Matt Moschner, President and CEO, Cognex; Wendy Tan White, CEO, Intrinsic

These industry leaders will share their perspectives on the current state of automation, key market trends, and the opportunities and challenges shaping the industry’s future.

TUESDAY, JUNE 23

The Automation Impact: AI, Automation, and the Human Element
Annemarie Breu, Senior Director, Automation Software Deployment and Incubation, Siemens Digital Industries and Chris Stevens, President, U.S. Automation, Siemens Digital Industries

This session explores how manufacturers are integrating AI with automation systems to improve productivity, build more adaptive operations, and enable the workforce to scale new technologies responsibly.

WEDNESDAY, JUNE 24

99% of Tasks Still Can’t Be Automated: How Physical AI Changes That
Evan Beard, Co-founder and CEO, Standard Bots

Beard will examine why most real-world tasks remain difficult to automate and how AI-native robots could dramatically expand the range of tasks automation can address.

THURSDAY, JUNE 25

Built to Win: The Mindset Behind Championship Performance
Brian Urlacher, Former Linebacker, Chicago Bears and Jeff Joniak, Play-by-Play Announcer, Chicago Bears

This session explores the leadership principles behind sustained high performance, drawing parallels between elite sports teams and modern organizations.

The Largest Automation Event in North America
Automate brings together automation professionals from around the world to explore the latest technologies in robotics, artificial intelligence, machine vision, motion control, and industrial automation.

When the event last took place in Chicago in 2024, it set an attendance record with 42,895 registrants and 867 exhibitors across more than 320,000 square feet of exhibit space, driving a nearly $50 million economic impact to the city. The 2026 event is expected to surpass those records as companies across industries accelerate their adoption of automation technologies.

For more information and to register for Automate 2026, visit automateshow.com.

About Association for Advancing Automation (A3)
The Association for Advancing Automation (A3) is the leading global advocate for the benefits of automating. A3 promotes automation technologies and ideas that transform the way business is done. Members of A3 represent more than 1,450 manufacturers, component suppliers, system integrators, end users, academic institutions, research groups and consulting firms that drive automation forward worldwide.

Contacts

Media Contacts:
Jackie Rose
Association for Advancing Automation
jrose@automate.org

Katie Schimmel
Outlook Marketing Services
katie@outlookmarketingsrv.com

Association for Advancing Automation


Release Versions

Contacts

Media Contacts:
Jackie Rose
Association for Advancing Automation
jrose@automate.org

Katie Schimmel
Outlook Marketing Services
katie@outlookmarketingsrv.com

Social Media Profiles
More News From Association for Advancing Automation

Hiroshi Fujiwara and Robert Little Selected for 2026 Joseph F. Engelberger Robotics Awards

ANN ARBOR, Mich.--(BUSINESS WIRE)--The Association for Advancing Automation (A3), today announced Hiroshi Fujiwara, Executive Director of the Japan Robot Association (JARA), and Robert Little, co-founder of ATI Industrial Automation, as the winners of the 2026 Joseph F. Engelberger Robotics Awards, the world’s most prestigious robotics honor. Fujiwara was selected as the 2026 Leadership winner for his decades of work advancing robotics, industrial policy and international collaboration. Little...

A3 Launches Introduction to Industrial Robotics Course

ANN ARBOR, Mich.--(BUSINESS WIRE)--The Association for Advancing Automation (A3), a leading global advocate for robotics and automation technologies, today announced the launch of its new Introduction to Industrial Robotics course. The on-demand program is designed to help professionals across industries build a foundational understanding of robotics as automation adoption continues to accelerate. As robotics becomes an increasingly integral part of modern manufacturing and operations, the need...

A3 Presents “Age of Automation,” a Global Film Series Produced by BBC StoryWorks

ANN ARBOR, Mich.--(BUSINESS WIRE)--The Association for Advancing Automation (A3) announced the launch of Age of Automation, a global advertisement feature series presented by A3 and produced by BBC StoryWorks that explores how automation is transforming industries and improving lives around the world. The series features original films and articles highlighting organizations using automation to address real-world challenges. Through compelling, human-centered storytelling, Age of Automation exa...
Back to Newsroom