Casago Expands Idaho Presence with New Locally Led Franchise in McCall and Boise

BOISE & MCCALL, Idaho--(BUSINESS WIRE)--Casago, a premier franchise-based vacation rental management company, has expanded its Idaho presence with a new locally owned and operated franchise serving McCall and the greater Boise area, led by Idaho residents Alex and Susan Pedigo.

The launch marks the continued rollout of Casago’s franchise-first model following its 2025 acquisition of Vacasa, converting markets into locally owned and operated businesses. Under this structure, local franchise owners lead operations on the ground, supported by Casago’s systems and national platform, ensuring homeowners and guests are served by teams directly accountable to their communities.

Alex Pedigo brings more than 15 years of vacation rental experience, beginning in resort lodging at a ski resort in Colorado and a lengthy career at Vacasa sales and business development. He then joined Casago to assist with market sales and the transition of Vacasa markets to locally owned and operated Casago franchises. Susan brings a background in marketing and business leadership. Together, they are focused on delivering a hands-on, locally led management approach tailored to each homeowner and market.

The new franchise officially went live on March 1 and includes 100 homes in the McCall area and 20 homes in Boise, supported by a team of 14 locally based employees.

The expansion reflects Casago’s core ethos: local ownership, local expertise and a commitment to strengthening the communities it operates in. For Alex and Susan, that means employing local people, actively supporting small businesses and helping ensure tourism dollars stay within the region.

Alex and Susan Pedigo, owners of Casago Idaho, said: “Idaho is incredibly community-driven, and that’s a big part of why this opportunity felt like such a natural fit for us. We’re focused on building a business that reflects the character of these communities. That means hiring and supporting local people, strengthening relationships with homeowners and small businesses, and creating a more personal, high-quality experience for every guest. For us, it’s about being truly present in these markets and helping both McCall and Boise continue to thrive.”

Steve Schwab, founder and CEO of Casago, said: “Alex and Susan represent exactly what Casago stands for - locally invested, community-minded operators delivering a better experience for homeowners and guests. Our model is built around empowering people who know their markets best, and we’re proud to support their growth in Idaho.”

The Idaho expansion forms part of Casago’s rapidly growing footprint across the U.S., Mexico, Central America and the Caribbean. By combining local decision-making with the reach and resources of a national brand, Casago is raising the bar for professional vacation rental management.

In addition to property management services, the franchise plans to spotlight independent restaurants, shops and experiences across McCall, Long Valley and Boise through guest communications, social media and digital platforms.

About Casago

Casago is a premier vacation rental management company providing professional property management services for homeowners across North America, Belize, Costa Rica and the Caribbean. Founded in 2001 by former Army Ranger Steve Schwab, Casago has earned a reputation for delivering exceptional guest experiences and reliable property management services through a franchise-driven model. In 2025, Casago expanded its footprint by acquiring Vacasa, a leading vacation rental platform in North America. With a customer-centric approach, the combined company empowers local teams to provide personalized, responsive support for both homeowners and guests. Casago's commitment to quality is reflected in its industry recognition: it is the only property management company of its scale to be rated in the Top 1% by Comparent. Additionally, nearly 95% of U.S.-based local operating partners are Airbnb Superhosts, VRBO Premier Partners, or both.