Conga Named a Leader in the 2026 Gartner® Magic Quadrant™ for B2B Pricing and Rebate Optimization Software

Company recognized for highest Ability to Execute and furthest Completeness of Vision

HOUSTON--(BUSINESS WIRE)--Conga, the company lining up commerce operations, today announced it has been named a Leader in the 2026 Gartner^® Magic Quadrant™ for B2B Pricing and Rebate Optimization Software. This recognition follows Conga’s successful acquisition of PROS B2B business in February 2026, which united two industry leaders to deliver AI-powered price optimization, configuration, quoting and contracting in a single enterprise platform. The combined company is now recognized as highest on the Ability to Execute axis and furthest on the Completeness of Vision axis, placing it at the forefront of the competitive landscape among evaluated vendors.

“We believe being named a Leader in the 2026 Gartner Magic Quadrant for B2B Pricing and Rebates Optimization validates what our customers consistently tell us: Conga delivers the most powerful, intelligent and intuitive pricing solution on the market,” said Dave Osborne, Chief Executive Officer at Conga.

“Conga helps enterprises make pricing a true strategic advantage through AI-science, sophisticated price list management and an experience built for businesses,” Osborne added. “We’re thrilled to see this new evaluation come to life and Conga positioned highest on Ability to Execute and furthest on Completeness of Vision.”

The Gartner Magic Quadrant for B2B Pricing and Rebate Optimization evaluates vendors in the pricing and rebates space, providing a snapshot-in-time assessment that helps technology buyers develop shortlists of vendors capable of meeting their specific use cases. According to Gartner, ‘Leaders execute well against their current vision and are well positioned for tomorrow.’

We believe Conga was named a Leader in the Magic Quadrant for our deep and broad product capabilities, including price list management, price optimization and overall usability.

To read the full report, visit https://conga.com/resources/gartner-magic-quadrant-pricing-rebates-report.

Learn more about Conga Price Optimization and Management and Conga Rebate Management on Conga.com.

Gartner Magic Quadrant for B2B Pricing and Rebate Optimization, Mark Lewis and Luke Tipping, 13 April 2026.

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About Conga

Conga lines up commercial operations so companies run as connected, smarter businesses. By unifying the people and processes that drive commerce, Conga aligns pricing, quoting, contracting, rebates and communications so teams stay in sync and buyers keep moving forward. The result is trusted decisions, consistent buyer experiences and profitable growth. More than 10,000 customers worldwide, including over 50% of the Fortune 100®, trust Conga when commercial complexity is high and global impact is on the line. Learn more at Conga.com.