Zep® Appoints Tim Feast as Chief Executive Officer, Ushering in the Next Chapter of Growth and Performance

Seasoned consumer and industrial products CEO with a nearly three-decade track record of leading growth and operational transformation joins Zep following Truelink Capital’s acquisition of the company, accelerating the next phase of its strategic vision

ATLANTA--(BUSINESS WIRE)--Zep, Inc., a leading innovator, producer, and distributor of professional and consumer cleaning solutions, today announces the appointment of Tim Feast as Chief Executive Officer. Feast steps into the role with a mandate to accelerate growth, sharpen execution, and lead Zep into its next phase of performance, building on the brand’s 89-year legacy as the go-to cleaning solution for professionals and consumers across a multitude of industries.

The appointment comes less than a year after Truelink Capital, a Los Angeles-based private equity firm focused on growth and long-term value creation, completed its acquisition of Zep in July 2025. That transition marked a pivotal new chapter for the company, bringing fresh resources, strategic ambition, and a commitment to accelerating growth through commercial initiatives, operational excellence, and strategic M&A. With that foundation firmly in place, Feast steps in as the operator charged with executing on that vision.

Feast is a proven operator with nearly three decades of senior leadership experience across consumer packaged goods, specialty manufacturing, and private equity-backed businesses. He comes to Zep having most recently served in CEO roles across the consumer and industrial sectors, building a career defined by transformational performance improvement and successful outcomes for stakeholders.

His experience includes a role as President and Chief Operating Officer of PurposeBuilt Brands, a private equity-owned portfolio of specialty consumer cleaning brands, where he led the operational transformation that supported a successful sponsor exit. Before that, he served as President of Personal Care at KIK Custom Products, where he engineered a significant performance turnaround of the contract manufacturer of personal care, household, and beauty products, culminating in a successful sale to a new private equity sponsor.

Feast spent nearly five years at Graham Packaging, holding full P&L responsibility as President of the $1.5 billion Food & Beverage division across 43 manufacturing facilities. His broader career spans leadership roles at Spartech Corporation, Tempel Steel Company, and more than 12 years at Solutia Inc., where he grew the global Saflex business, the world leader in laminated glazing interlayers, including a period as VP of Business Management in which he achieved 30% top-line growth and nearly 50% EBITDA improvement over three years.

“Zep is an incredible brand with a foundation that is the envy of this industry, trusted by professionals for 85 years and increasingly by consumers who demand real performance,” said Feast. “I’m excited to join the Zep team and our partners at Truelink Capital to capture the significant opportunities ahead of us. We have a clear focus: prioritize what matters, invest in our people, execute with intensity, and win together.”

Feast’s appointment reinforces Zep’s strategic expansion across retail, industrial, and institutional channels. His leadership approach positions Zep for accelerated performance with key retail partners, including Lowe’s, The Home Depot, Walmart, Kroger, and numerous high-performance online and Direct-to-Consumer partners. He joins the company at a time of strong brand momentum, including the recent national launch of the Freshen™ odor-eliminating product line and the “Messes Have Zero Chance” spring campaign, which spans 18 major U.S. markets.

“Tim is the right leader to take Zep forward,” said Todd Golditch, Co-Founder and Managing Partner of Truelink Capital. “Since closing our acquisition of Zep last year, we’ve seen the strength of this brand and the great opportunity in front of us. Tim’s track record of building high-performance teams and delivering results across complex, multi-channel businesses makes him uniquely suited to drive the next phase of Zep's evolution. We’re confident in his ability to accelerate growth and unlock the full potential of what this company can become.”

As Zep enters this next chapter under new leadership, the company remains committed to delivering professional-grade cleaning performance that customers and partners have relied on for more than 85 years and to accelerating innovation, customer expansion, and operational excellence that will define its future.

For more information about Tim Feast's appointment and Zep's continued growth, visit Zep.com.

About Zep, Inc.

Zep, Inc. is a leading innovator, producer, and distributor of maintenance, cleaning, and sanitation solutions for industrial and institutional, retail, and food & beverage customers. Zep possesses a large portfolio of premium solutions built over an 85-year legacy of developing the most effective products trusted by professionals and consumers to get the job done right the first time. Learn more at: www.zep.com.

About Truelink Capital

Truelink Capital is a private equity firm based in Los Angeles. Truelink pairs deep industry experience in the industrials and business services sectors with a commitment to building partnerships that drive long-term value through an operationally focused strategy. Truelink partners with management, corporate sellers, and founders to accelerate growth through the execution of strategic initiatives and transformative add-on acquisitions. Learn more at: www.truelinkcap.com.