HPI Launches Tenant Advisory Group in Dallas, Appoints Industry Veteran Robbie Baty to Lead New Platform

DALLAS--(BUSINESS WIRE)--HPI, a Texas-based commercial real estate firm, announced the launch of its Dallas Tenant Advisory Group, marking a strategic expansion of the firm’s platform. The new group will be led by Robbie Baty, a respected commercial real estate veteran with more than 20 years of experience representing tenants.

“The time is right for our platform — and Robbie is the right leader,” says Hunter Lee, an HPI Partner. “He is deeply respected in the industry and embodies the competitive, client-first mindset we embrace at HPI.”

“Robbie’s track record is consistent and proven,” adds Colt McCoy, head of HPI’s Fort Worth office. “We are excited for the energy and expertise he will bring as we continue to expand our North Texas footprint.”

Since 2021, Baty has represented tenants on over 8.9 million SF of transactions, advising on major projects including the Santander Consumer USA headquarters lease — the largest office lease completed in Downtown Dallas in the past five years. His client experience includes Brinker International, the PGA of America, Matador Resources, and Sewell Automotive. Most recently, he served as a Vice Chairman and Dallas Office Tenant Representation Leader at Cushman & Wakefield, where he drove more than 2.5x revenue growth.

HPI’s decision to launch a dedicated Dallas Tenant Advisory Group follows several years of sustained growth. Over the last five years, the firm has grown assets under management in Dallas by almost 5x, strengthening its multidisciplinary platform across Texas.

“We aren’t doing this just to do this — we’ve been waiting for the right moment and the right person,” said Lee. “Robbie is a leader who’s hungry for this kind of opportunity.”

Baty believes the firm’s momentum — combined with Dallas’ economic trajectory — creates an ideal environment for reinvesting in the market with a focused tenant advisory team.

“When I look at the growth trajectory of Dallas, and the abundance of companies based in North Texas, I see a region that’s ready for additional, locally based tenant representation companies. HPI already has the platform in place to help us to hit the ground running and make an immediate impact in the market,” said Baty, a Dallas native.

As head of the Tenant Advisory Group, Baty, a D CEO Power Broker for eleven consecutive years and former NAIOP North Texas Office Broker of the Year, plans to build a best-in-class team, with a goal of hiring 10-12 producers for each of the office and industrial tenant representation teams.

He also sees significant opportunity in data center representation, which he plans to develop as part of the group’s long-term strategy.

“My focus is serving clients – I’m dedicated to building a team of professionals who will deliver the best client experience and outcomes possible,” Baty added. “It is also important to me that HPI is a Texas-based company. This is my home, and I firmly believe local companies want to work with local groups like HPI.”

Baty says he is particularly energized by HPI’s collaborative structure, which allows teams to work seamlessly across disciplines to deliver comprehensive resources to clients.

“I want to utilize my full skill set,” said Baty. “I’m a coach at heart – I love to build teams and lead. Starting a new business has always been a dream of mine, and I am thrilled to do it with such a great group of people. At HPI, I can truly do what’s best for the client. Their entrepreneurial mindset is exciting.”

About HPI: HPI was founded in 1992 with four employees and one million square feet. Today HPI employees over 200 people in Austin, Dallas, Houston, San Antonio, and Fort Worth, serving 900 clients across almost 30 million square feet.