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Postmedia Launches Tails Told, A New Way to Celebrate the Pets We Love

TORONTO--(BUSINESS WIRE)--Postmedia Network Inc. (“Postmedia”) has launched Tails Told, a new digital platform that helps pet owners honour the animals who have touched their lives. Inspired by Lives Told, Postmedia’s biography platform, Tails Told turns users’ memories into professionally crafted digital tributes complete with photos and personalised storytelling.

“Tails Told gives people a simple way to celebrate our pets and the joy they bring,” said Aleya MacFayden, Vice President, Product Innovation & Partnerships at Postmedia Elevate. “These stories capture the spirit of the animals that stay in our hearts while they are here and long after they leave our homes.”

To mark the launch, Postmedia will donate ten per cent of all Tails Told stories sold in Ontario, AB and BC to the provincial SPCAs to care for animals, especially during the winter months when needs are highest.

Tails Told is now available at TailsTold.com. Stories can also be gifted, making it a meaningful option for pet lovers this holiday season.

About Postmedia Network Inc.

Postmedia Network Inc., a wholly owned subsidiary of Postmedia Network Canada Corp. (TSX:PNC.A, PNC.B), is a Canadian newsmedia company representing more than 130 brands across multiple print, online, and mobile platforms. Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it. This exceptional content, reach and scope offers advertisers and marketers compelling solutions to effectively reach target audiences. Our expertise in home delivery and expanding distribution network powers Postmedia Parcel Services. For more information visit: www.postmedia.com, www.postmediasolutions.com, and www.postmediaparcelservices.com.

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For Media Inquiries:
Postmedia Communications
inquiries@postmedia.com

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Postmedia Network Inc.

TSX:PNC.A
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Contacts

For Media Inquiries:
Postmedia Communications
inquiries@postmedia.com

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